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The Embedded Software Market Intelligence Program: 2009 Service Year Track 1: Embedded Software Engineering Market Technologies Volume 5: Virtual System Prototyping/Simulation Tools for Software Development & Verification - A Market Update
This track includes detailed market definitions, estimates, forecasts, segmentations, and competitive share data across a variety of major embedded software technologies.
RESEARCH SUMMARY:
The annual Embedded Software Market Intelligence Program will provide:
In-depth analysis of the global market opportunity for embedded software and tools, with detailed market definitions and trend analysis
Market estimates and forecasts for embedded software and tools, including segmentations by geographic region, vertical market, product/services mix, and leading vendor
Embedded system engineers current and future requirements and preferences for various technologies, feature sets, vendors, and solution sources
Analysis of the structure of the embedded software supplier community, including leading and emerging supplier market share, position, direction and profiles
Discussion of key issues, forces and trends, impacted by current economic conditions and changes in vertical market business model requirements
METHODOLOGY:
Market Segmentation and Definition: Definition of market segments, target customers, and competing solutions are critical to building accurate sizing estimates, forecasts, supplier position and shares, and customer requirements.
Market Sizing and Forecasts: Models based on supplier shipments, user budget analysis, recent installations, and future purchasing plans. Other key inputs include supplier forecasts of future growth rates, historical data, and economic outlook data.
Data Verification: Via primary and secondary research within the same target communities and companies. Verification includes conducting supplemental interviews with multiple personnel at target firms, crosschecking with target firm channels and partners, requesting estimates from competing firms, and reviewing historical performance.
Supplier Share and Position: Derived directly from structured, in-depth interviews of leading and emerging suppliers of embedded software and tools, with specific emphasis placed on current and projected shipments in combination with VDCs data repository.
Customer and Channel Requirements and Preferences: Focused on customer and channel partner priorities driving consideration. Topics include a range of product and supplier selection criteria. We will explore current and future preferences for various technologies, feature sets, suppliers and sources of supply.
Quantitative, supply-side analysis of the market for virtual system prototyping/simulation tools for software engineering (e.g., ARM System Generator, CoWare Virtual Platform, Synopsys Innovator, VaST CoMET/METeor). Includes quantitative data update of the estimated and forecasted global market size as well as vendor share analysis and market segmentations by geographic region.
ADDITIONAL SERVICE BENEFITS CUSTOMIZED EXECUTIVE SUMMARY
The Customized Executive Summary (CES) synthesizes our research findings to provide implications specific to your business needs and market position. The CES can assist your tactical and strategic planning initiatives, including product marketing and investment decisions. This is a concise presentation of:
Market definition and segments
Market estimates and forecasts
Research implications
Opportunities
Risks
Alternatives and options
QUARTERLY BULLETIN
The provide quarterly bulletins (3-5 page topical reports) covering critical trends and market events. The bulletins may include (but are not limited to) the following:
Review of emerging technologies and applications
Emerging market news
Case studies of recent, notable installations
Vertical market development and opportunity assessments
Changes in competitive landscape
Analysis of mergers, acquisitions, and strategic partnerships
ANALYST ACCESS
Clients derive maximum value from VDC Research syndicated market research through their relationships with VDC Analysts. To facilitate this value-add and these relationships, VDC provides access to analyst project teams to every research client. For no additional fee, VDC analysts will take clients on guided tours of our programs; answers questions on terms, definitions or methodologies; and engage in discussions of drivers of our findings and implications for our clients. If your needs go beyond the basics, our teams are prepare to support your team with proprietary market intelligence, strategy consulting and other advisory services. These services can be secured through VDC Research Retainers, or through fixed-cost consulting contracts.
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