RFID Business Planning Service Track 2 Emerging Converging and Competing Technologies Volume 2 Near Field Communications Supply Side Analysis
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2009 RFID Business Planning Service Track 2: Emerging, Converging and Competing Technologies Volume 2: Near Field Communications, Supply-Side Analysis
The RFID market and RFID technologies have been plagued with unrealistic expectations since inception. However, the market has steadily shown that it will continue to mature, thrive and grow, albeit not at the pace originally anticipated. To help kickoff the process to an informed action plan, VDC is conducting a Webinar presentation that provides an update on the market for RFID solutions, including an analysis and outlook for 2009. The session covers key trends and observations of the market as we near the end of 2008. More importantly, we'll offer an analysis and outlook for 2009 based on market lessons learned and how past recessions impacted the global market for RFID solutions. The team also provides a brief overview of our recently announced 2009 Market Intelligence Service on Radio Frequency Identification, including new and enhanced coverage designed to help VDC clients make better decisions in turbulent times. A Q&A session follows the presentation so we can respond to your specific areas of interest.
RESEARCH SUMMARY:
Clients of the RFID Business Planning Service are provided with information and insights through an extensive and robust schedule of research, including: In-depth analysis of global market demand for RFID and related solutions (hardware, software and professional services) with detailed market definitions and segmentations including: core technologies, applications, and vertical markets Conservative, granular market estimates and forecasts for RFID and related solutions (hardware, software and professional services) Customers and evaluators technical and commercial requirements and preferences from enterprise and government end-users and evaluators from a broad range of vertical markets and account size tiers Detailed channel analysis of the structure of the global RFID and related solution supplier community, including leading and emerging supplier market share, position, direction and profiles Industry structure and analysis of RFID and related solutions (hardware, software and professional services), suppliers, including market share, position and profiles Discussion of key issues, forces and trends driving and restraining market growth and development, including opportunities and requirements for suppliers to grow share and profit
METHODOLOGY:
Market Segmentation and Definition: Definition of market segments, target customers, and competing solutions are critical to building accurate: sizing estimates, forecasts, supplier position and shares, and customer requirements.Market Sizing and Forecasts: Models based on supplier shipments, user budget analysis, recent installations, and future purchasing plans. Other key inputs include supplier forecasts of future growth rates, historical data, and economic outlook data. Supplier Share and Position: Derived directly from structured, in-depth interviews of leading and emerging suppliers, with specific emphasis placed on current and projected shipments in combination with VDCs data repository. Customer and Channel Requirements and Preferences: Focus on customer and channel partner priorities driving consideration. Topics include a range of product and supplier selection criteria. We will explore current and future preferences for various technologies, feature sets, suppliers and sources of supply.
Data Verification: Primary and secondary research on target communities and companies is used to validate our results and includes conducting supplemental interviews at target firms, crosschecking with channel partners, estimates from competing firms and checking historical performance.
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CONTENTS:
MARKET COVERAGE
The 2009 service specifies three (3) distinct service tracks that contain analyses for specific products. Each of the tracks covers a specific set of RFID technologies across common vertical markets, applications, and geographic regions (see below).
PRODUCT MARKETS
PRODUCT/SERVICE OFFERINGS
RFID Transponders (transponder ICs, inlets/inlays, finished transponders)
RFID Readers (finished reader/interrogators, reader ICs/DSPs)
RFID Printer/Encoders and Applicators
RFID Middleware and Edgeware (data/device monitoring and management, application development)
RFID Professional Services (integration/installation, support/maintenance, training, other)
EMERGING, CONVERGING AND COMPETING TECHNOLOGIES
Contactless Smartcard and RFID Ticketing Systems (contactless smartcards and tickets, dual-interface or combi-cards, contactless smartcard/ticket reader)
Near Field Communications (mobile and stationary devices)
Real-Time Location Systems (RFID-based hardware, software, and professional services)
Converging Solutions/Emerging Applications (handheld scanners, cell phones, retail automation equipment, kiosks, sensors, accessories including watches, jewelry, smart fabrics, wrist computers, etc.)
Competing Technologies (printed electronics, NFC, 2D imaging, smart packaging, biometrics, etc.)
VERTICAL MARKETS
AUTOMOTIVE (PRODUCTION AND DISTRIBUTION OF VEHICLES)
COMMERCIAL SERVICES (SERVICE INDUSTRIES)
CPG SUPPLY CHAIN (FINISHED PRODUCTS)
ELECTRONICS (DESIGN AND MANUFACTURE)
GOVERNMENT (FEDERAL AND STATE)
HEALTH CARE (SERVICE PROVIDERS)
PHARMACEUTICAL (MANUFACTURERS AND DISTRIBUTORS)
RETAIL POS (IN-STORE RETAIL)
TRANSPORTATION/DISTRIBUTION (SHIPPING AND RECEIVING)
APPLICATION MARKETS
ANIMAL TRACKING
ASSET MANAGEMENT
BAGGAGE HANDLING
SECURITY/ACCESS CONTROL
SENSING AND MONITORING
SHOP-FLOOR AUTOMATION
SUPPLY CHAIN MANAGEMENT
TICKETING
GEOGRAPHIC REGIONS
AMERICAS (NORTH AND SOUTH AMERICA)
EMEA (EUROPE, MIDDLE EAST, AND AFRICA)
ASIA-PACIFIC
TRACK ARCHITECTURE
The 2009 service specifies three (3) distinct service tracks that contain a standard architecture and provides data and analyses for the RFID technologies covered within the track (see below).
SUPPLY-SIDE ANALYSIS
These volumes provide detailed market definitions and segmentations, estimates and forecasts, and competitive share for each technology within the track.
EXECUTIVE SUMMARY
General Overview
Product Technologies and Trends
Vertical Markets
Geographic Markets
Selected Recommendations
Leading Vendors
Scope and Methodology
Research coverage
Data collection tools
Analysis models
Telephone and Web survey methods
INDUSTRY STRUCTURE
Stakeholder map
Technical value chain
Commercial value chain
INDUSTRY OVERVIEW
Vertical markets
Applications
Geographic distribution
Sales and distribution channels
Customer classes
Leading vendors
MARKET ESTIMATES AND FORECASTS
Base year/forecast period:
2008 Actual unit and revenue shipments
2009-2013 estimates and forecasts
Market estimates and forecasts [revenues] segmented (where appropriate) by product type, technology, functionality, form factor, frequency, geographical region, vertical markets, application, and distribution channel
SUPPLIER ANALYSIS
Position
Share
Strategy and direction
KEY SUCCESS REQUIREMENTS
Product types: features and capabilities
Industry and application markets to target
Channels of distribution
Promotion
Opportunities to maximize growth
DISTRIBUTION CHANNEL ANALYSIS
Channel type
Direct-to-end user
Direct-to-OEM
Value-added reseller (VAR)/System integrators (SI)
Dealer/distributor
Demographics
Business models
Vendor relations
Perspectives and strategic issues
VENDOR PROFILES
Vendor profiles are snapshots of offerings, markets, and channels for key companies within the RFID and related technologies industries. The profiles will include:
CORPORATE OVERVIEW PRIMARY OFFERINGS
Product offerings and shipments
Application/industry markets served
Geographic markets served
CHANNELS OF DISTRIBUTION
Sales organizations
Customer classes
CURRENT PARTNERSHIPS
STRATEGIES AND OUTLOOK
MARKET DRIVERS, CUSTOMER REQUIREMENTS AND PLANS
This analysis will focus on critical customer issues and provide OEM/integrator technical and commercial requirements and preferences.
MARKET DEFINITION AND SEGMENTATION
Regional market
Vertical market
DEMOGRAPHICS OF END-USER RESPONDENT TECHNOLOGY USAGE TRENDS
Technology satisfaction and usage trends
Installation trends
Emerging technology receptivity and usage plans
ROI requirements
Growth drivers and threats
Adoption trends and barriers
Technology replacement cycles
User perceptions
Certifications and ratings
CURRENT AND PLANNED EQUIPMENT EXPENDITURES
Purchase decision criteria
Purchase channels and trends
By site and organization
By current and anticipated number of installations
Spending trends
SUPPLIER EVALUATION
Supplier selection criteria
Satisfaction with installed technology
Related Report:
Track 1: Product/Service Offerings
Volume 1: RFID Transponders, Supply-Side Analysis
Volume 2: RFID Readers, Supply-Side Analysis
Volume 3: RFID Printer/Encoders and Applicators, Supply-Side Analysis
Volume 4: RFID Middleware and Edge, Supply-Side Analysis
Volume 5: RFID Professional Services, Supply-Side Analysis
Volume 6: Product Market Drivers, Customer Requirements and Plans
Track 2: Emerging, Converging and Competing Technologies
Volume 1: Contactless Smartcard and RFID Ticketing Systems, Supply-Side Analysis
Volume 2: Near Field Communications, Supply-Side Analysis
Volume 3: Real-Time Location Systems, Supply-Side Analysis
Volume 4: Converging Solutions and Emerging Applications
Volume 5: Competing Technologies and Solutions
Volume 6: Technology Market Drivers, Customer Requirements and Plans
Track 3: Vertical and Application Market Views
Volume 1: RFID Vertical Market Segmentation, Supply-Side Analysis
Volume 2: RFID Application Segmentation, Supply-Side Analysis
Volume 3: Vertical Market Opportunities and Risks
Volume 4: Application Market Drivers, Inhibitors and Opportunities
COMPLETE SERVICE (All 3 Tracks), Includes Customized Executive Summary with research implications specific to your company
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Related tags :
Analysis, Business, Communication, Demand Forecast, Market, Market forecast, Market growth, Market Leaders, Market Report, Market Share, Market Size, Report, Research
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