In 2011, in-car entertainment posted a further decline in both volume and
current value terms. The category suffered not only from the slowdown in the
automotive industry, but also from the increasing competition from other
portable devices. All in-car entertainment categories, including in-car
navigation, have reached maturity. In-car navigation was still a fast growing
category in 2007 but by 2009, the category was in decline. In-car navigation is
facing increased competition from smartphones...
In-Car Entertainment in Italy report offers a comprehensive guide to the size
and shape of the in-home, portable and in-car consumer electronics products
markets at a national level. It provides the latest retail sales data, allowing
you to identify the sectors driving growth. It identifies the leading companies,
the leading brands and offers strategic analysis of key factors influencing the
market- be they new product developments, distribution or pricing issues.
Forecasts illustrate how the market is set to change.
Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players,
Other In-Car Entertainment.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading
brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of In-Car Entertainment by Category: Volume 2006-2011
Table 2 Sales of In-Car Entertainment by Category: Value 2006-2011
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2006-2011
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2006-2011
Table 5 In-Car Entertainment Company Shares 2007-2011
Table 6 In-Car Entertainment Brand Shares 2008-2011
Table 7 Sales of In-Car Entertainment by Distribution Format 2006-2011
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2011-2016
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2011-2016
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth
2011-2016
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth
2011-2016
Executive Summary
Economic Recession Hinders Sales Growth
Technologically Innovative Products Catch Consumers' Interest
Smartphones Takes Market Share From Many Other Categories
Multinational Companies Lead Consumer Electronics in Italy
Declining Sales Ahead As Economy Remains Weak
Key Trends and Developments
Economic Recession Takes Toll on Consumer Electronics
Towards Multifunctional Devices
Specialist Retailers Remain Key But Internet Retailing Is Becoming Important
Smartphones, Tablets and the Cloud Revolution
Connectivity and Mobility Shape Consumer Electronics in 2011
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2006-2011
Table 13 Sales of Consumer Electronics by Category: Value 2006-2011
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2006-2011
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2006-2011
Table 16 Consumer Electronics Company Shares 2007-2011
Table 17 Consumer Electronics Brand Shares 2008-2011
Table 18 Sales of Consumer Electronics by Distribution Format 2006-2011
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2011-2016
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2011-2016
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth
2011-2016
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth
2011-2016
Sources
Summary 1 Research Sources