In 2012 wound care registered positive growth. It was supported by product awareness and consideration of consumers to use antiseptic products in the case of even slight cuts. This comes from the fear that the wound will be infected and contaminated. That fear is underpinned by the increasing propaganda coming from health-related TV programmes about the rising number of microbes and bacteria. Wound care remains a mature category featuring products such as bandages, plasters and cotton wool that...
Wound Care in Azerbaijan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table 1 Sales of Wound Care by Category: Value 2007-2012
Table 2 Sales of Wound Care by Category: % Value Growth 2007-2012
Table 3 Wound Care Company Shares 2008-2012
Table 4 Wound Care Brand Shares 2009-2012
Table 5 Forecast Sales of Wound Care by Category: Value 2012-2017
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2012-2017
Consumer Health Sees Higher Growth in 2012 Than During the Review Period
Self-medication Still Strong, Affecting Both Rx and OTC Markets
Multinational Companies Lead
Parapharmacies/drugstores Is the Leading Distribution Channel
Stronger Forecast Constant Value Growth
Key Trends and Developments
Improved Economy Positively Affects the Consumer Health Market
Fake Medicines Still Exist, But Are Decreased To A Minimum
Healthier Lifestyles Boost Sales of Vitamins and Dietary Supplements
Table 7 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 8 Life Expectancy at Birth 2007-2012
Table 9 Sales of Consumer Health by Category: Value 2007-2012
Table 10 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 11 Consumer Health Company Shares 2008-2012
Table 12 Consumer Health Brand Shares 2009-2012
Table 13 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Summary 1 Research Sources