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According
to “Consumer
Electronics Market in Brazil (2007-2011)”, a market research
report, Brazil is the third most attractive consumer electronics market
after India and China from investment perspective among the E7 countries
(that include China, India, Brazil, Russia, Indonesia, Mexico and Turkey).
The report identifies the E7 countries as the next big destination for the
players dealing in consumer electronics as these countries have the
‘obvious’ attractants to pull the international players. The study details
these attractants and finds that Brazil can, despite its third position in
the market, offers the competitive advantage of zero regulatory bottlenecks
for the acquirers over India and China.
The research shows that the Brazilian consumer electronics industry had
surged at a CAGR of nearly 8.7% from 2001 to 2006. After thorough evaluation
of the market, the report forecasts the Brazil consumer electronics market
to forge ahead at a CAGR of around 8.3% during 2007-2011.
Brazil is
seeing a continuous rise in its working population. From 2001 to 2006, the
employed population in the country swelled at an expected CAGR of 3.4%. The
report tries to find out how the growth in employed populace is impacting
the white-line products, like refrigerators, washing machines, freezers and
stoves.
The research study also looks into the segment-wise performance of the
Brazil consumer electronics market and identifies those segments that will
account for the major market share in future. It also recognizes those
consumer electronics products that are showing good sales prospects for
mid-term in the country.
Consumer behavior plays a deciding role in the success of any market.
However, the report finds this very factor a challenge for the market and
analyzes its implication on the market’s future. Apart from consumer
behavior, the report also studies other deterrents influencing the market.
"Consumer
Electronics Market in Brazil (2007-2011)” has divided the
consumer electronics market into segments – white line, sound and images,
mobile phones, and computers – to better examine each and every aspect of
it. It outlines the opportunities provided by the market and highlights the
barriers that can affect the market growth. Based on these parameters, the
report has given a rational future forecast of the market.
For more information visit:
http://www.bharatbook.com/detail.asp?id=70018 |