PRECISION IRRIGATION MARKET By System (Sprinkler System, Center Pivot System, Variable Rate Irrigation, & Service); Application (Agriculture, Sport, Public Park, Garden, Lawn, and Greenhouse & Nursery) Global Analysis & Forecast, 2015 to 2020

 Published On: Dec, 2015 |    No of Pages: 165 |  Published By: BIS Research | Format: PDF
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Precision irrigation provides with the combination of systems and solutions in order to efficiently utilize water by matching the irrigation inputs to yields in each area of a field. The global precision irrigation market is estimated to witness a growth at a CAGR of 7.2% over the period of 2015 to 2020. This growth in the market is accredited to the benefits of water conservation, emerging modern technologies, and its advantages over traditional irrigation. Precision irrigation showcases a significant potential in enhancing the crop yield with available limited resources.

The report is a compilation of different segments of Global Precision Irrigation Market including market breakdown by systems, applications, and market dynamics. Herein the revenue generated from the main segments of the market, i.e.  Center pivots, is tracked to calculate the market size along with a detailed explanation of other hardware and services shaping the market. While highlighting the key driving and restraining forces for this market, the report also provides a comprehensive section of the application areas of the precision irrigation systems and solutions. It also details the key participants involved in the industry.

The report answers the following questions about the Global Precision Irrigation Market:
• What are the prevailing hardware, software & services used in precision irrigation?
• What are the different application areas of precision irrigation and its systems?
• Which is the most sought-after system of precision irrigation technique?
• What are the basic services in the precision irrigation market?
• What are the different factors driving the market in the forecast period?
• What are the factors challenging the growth of Global Precision Irrigation Market?
• Who are the different participants in the Global Precision Irrigation Market?
• What kind of new strategies are being adopted by existing market players to make a mark in the industry?
• Which region will lead the Global Precision Irrigation Market by the end of forecast period?

The report has put special emphasis on the market share and size of center pivot and lateral irrigation system of precision irrigation, owing to the changing paradigms in the industry.  In spite of this, majority of people resist adopting precision irrigation techniques and systems due to the perceived risks. The industry analysis has analyzed the impact of the five major forces and value chain analysis to understand the overall attractiveness of the industry.

The most often used strategy for developing a better hold on to the market has been through product launches, followed by mergers & acquisitions. The systems segment of the precision irrigation market implies that market participants are more varied in nature.  Moreover, the company profile section includes highlights of significant information about the key companies involved along with their financial positions key strategies, & developmental activities of recent years. Some of the key players involved in this market are Lindsay Corporation, Valmont Industries, Trimble Navigation, the Toro Company, and Reinke Manufacturing among others.

The U.S. generated the maximum amount of revenue in the year 2014 in the Global Precision Irrigation industry among all the regions and has the maximum potential to grow in the forecast period, followed by Canada. If the industry has the prospects of growing with the same pace, it will cross $ 1,238.02 million in total market value by the end of forecast period.
1 EXECUTIVE SUMMARY 16
2 SCOPE AND RESEARCH METHODOLOGY 21
2.1 REPORT SCOPE 21
2.1.1 MARKET SEGMENTATION 23
2.1.2 STAKEHOLDERS 25
2.1.2.1 Equipment Manufacturers & Suppliers 25
2.1.2.2 Sensor & Instrumentation Manufactures 25
2.1.2.3 Application/ Software Developers 25
2.1.2.4 Irrigation Consultants 26
2.1.3 ASSUMPTIONS 26
2.1.4 LIMITATIONS 26
2.2 RESEARCH DESIGN 26
2.2.1 DEMAND ANALYSIS 27
2.2.1.1 Growing Population with Growing Food Demand 27
2.2.1.2 Decrease in the Arable Land Globally 28
2.2.1.3 Water Scarcity and Need to Conserve Water 29
2.2.1.4 Excess Cost in Pumping Water 31
2.2.2 RESEARCH FRAMEWORK 31
2.2.2.1 Secondary Research 33
2.2.2.2 Primary Research 34
2.2.3 MARKET BREAKDOWN 35
3 MARKET DYNAMICS 38
3.1 INTRODUCTION 39
3.2 DRIVERS 40
3.2.1 INITIATIVES BY GOVERNMENT ORGANISATIONS 40
3.2.2 ECONOMIC AND SOCIAL BENEFITS OF SAVING WATER 40
3.2.3 BENEFITS OVER TRADITIONAL IRRIGATION 41
3.2.4 MODERN TECHNOLOGIES & IT PUSHING THE DEMAND OF PRECISION IRRIGATION 42
3.3 CHALLENGES 42
3.3.1 HIGH INITIAL INVESTMENT & REGULAR MAINTENANCE 42
3.3.2 PERCEIVED RISK 43
3.3.3 LACK OF TECHNICAL EXPERTISE FOR PRECISION IRRIGATION TECHNOLOGY 43
3.3.4 SHORT LIFESPAN OF PLASTIC COMPONENTS USED IN PRECISION IRRIGATION 44
3.4 OPPORTUNITIES 44
3.4.1 ABUNDANCE OF AGRICULTURAL LAND 44
3.4.2 REDUCING COST WITHOUT A TRADE-OFF BETWEEN EFFICIENCY & QUALITY 45
4 INDUSTRY TRENDS 46
4.1 INTRODUCTION 46
4.2 VALUE CHAIN ANALYSIS 46
4.2.1 INTRODUCTION 46
4.2.2 RESEARCH & DEVELOPMENT 47
4.2.3 MANUFACTURER 48
4.2.4 INSTRUMENTATION & SENSOR COMPANIES 48
4.2.5 OEMS/ INTEGRATOR 48
4.2.6 MARKETING & SALES 49
4.2.7 POST-SALE SERVICES 49
4.3 TARGET CUSTOMER 49
4.4 VALUE PROPOSITION FOR VENDORS 49
4.5 BENEFITS OF PRECISION IRRIGATION 50
4.5.1 INTRODUCTION 50
4.5.2 SAVES WATER 50
4.5.3 SAVES ENERGY 51
4.5.4 SAVES COST 52
4.6 PRECISION IRRIGATION SOLUTIONS 52
4.6.1 INTRODUCTION 52
4.6.2 PRECISION FLAT RATE (PFR) 54
4.6.3 VARIABLE SPEED IRRIGATION (VSI) 54
4.6.4 VARIABLE RATE IRRIGATION (VRI) 54
5 COMPETITIVE LANDSCAPE 56
5.1 INTRODUCTION 56
5.2 MERGERS AND ACQUISITIONS 59
5.3 PARTNERSHIP, COLLABORATIONS & JOINT VENTURES 61
5.4 PRODUCT LAUNCH 62
5.5 BUSINESS EXPANSION 63
5.6 OTHERS (EVENTS) 65
6 PRECISION IRRIGATION MARKET, BY SYSTEMS 66
6.1 INTRODUCTION 67
6.2 PHYSICAL HARDWARE 70
6.2.1 SPRINKLER IRRIGATION 72
6.2.1.1 Types of Sprinkler Irrigation 74
6.2.1.1.1 Traditional Sprinklers 74
6.2.1.1.2 Center Pivots Sprinklers 74
6.2.1.1.3 Lateral Move/ Linear Sprinklers 76
6.2.1.2 Components of Sprinkler Irrigation 76
6.2.1.2.1 Pumping Units 76
6.2.1.2.2 Tubing 76
6.2.1.2.3 Fitting/ Sprinkler Heads 77
6.2.1.2.4 Coupler 77
6.2.1.2.5 Others (Spans, Towers) 77
6.2.2 DRIP IRRIGATION 77
6.2.2.1 Types of Drip Irrigation 78
6.2.2.1.1 Surface Drip Irrigation 79
6.2.2.1.2 Sub-surface Drip Irrigation 79
6.2.2.1.3 Precision Mobile Drip Irrigation 80
6.2.2.2 Components of Drip Irrigation 80
6.2.2.2.1 Tubing 80
6.2.2.2.2 Backflow Preventers 81
6.2.2.2.3 Valves/ Pressure Regulators 81
6.2.2.2.4 Filters 81
6.2.3 SENSORS 81
6.2.3.1 Moisture Sensor 82
6.2.3.2 Temperature Sensor 82
6.2.3.3 Humidity Sensor 82
6.2.3.4 Rain Sensor 82
6.3 SOFTWARE & SERVICE 83
6.3.1 AVERAGE SET-UP SERVICE MARKET 84
6.3.2 DATA COLLECTION SERVICE MARKET 84
6.3.3 VRI SERVICE MARKET 85
6.3.4 ANNUAL MAINTENANCE SERVICE MARKET 85
6.4 CLOUD PLATFORM 86
7 PRECISION IRRIGATION MARKET, BY APPLICATION 88
7.1 INTRODUCTION 89
7.2 AGRICULTURE 92
7.3 PUBLIC PARKS, GARDENS & HOUSEHOLD LAWNS 94
7.4 SPORT GROUNDS 96
7.5 OTHER (GREENHOUSES & NURSERIES) 98
8 GEOGRAPHIC ANALYSIS 101
8.1 INTRODUCTION 102
8.2 NORTH AMERICA 105
8.2.1 THE U.S. 106
8.2.2 CANADA 107
8.3 EUROPE 110
8.3.1 WESTERN EUROPE 112
8.3.2 EASTERN EUROPE 113
8.4 ASIA-PACIFIC 116
8.4.1 INDIA 117
8.4.2 CHINA 118
8.4.3 AUSTRALIA- NEW ZEALAND (ANZ) 119
8.5 REST OF THE WORLD 122
8.5.1 MIDDLE EAST AFRICA 122
8.5.2 BRAZIL 123
9 COMPANY PROFILES 126
9.1 INTRODUCTION 126
9.2 TRIMBLE NAVIGATION LIMITED 127
9.2.1 COMPANY OVERVIEW 127
9.2.2 COMPANY FINANCIALS 128
9.2.2.1 Overall Financials 128
9.2.2.2 Business Segment Revenue Mix 129
9.2.2.3 Geographical Revenue Mix 130
9.2.2.4 Financial Summary 130
9.2.3 KEY STRATEGIES & DEVELOPMENTS 131
9.3 THE TORO COMPANY 133
9.3.1 COMPANY OVERVIEW 133
9.3.2 COMPANY FINANCIALS 134
9.3.2.1 Overall Financials 134
9.3.2.2 Business Segment Revenue Mix 135
9.3.2.3 Geographical Revenue Mix 136
9.3.2.4 Financial Summary 136
9.3.3 KEY STRATEGIES & DEVELOPMENTS 137
9.4 VALMONT INDUSTRIES 138
9.4.1 COMPANY OVERVIEW 138
9.4.2 FINANCIALS 139
9.4.2.1 Overall Financials 139
9.4.2.2 Business Segment Revenue Mix 140
9.4.2.3 Geographical Revenue Mix 141
9.4.2.4 Financial Summary 141
9.4.3 KEY STRATEGIES & DEVELOPMENTS 142
9.5 LINDSAY CORPORATION 143
9.5.1 COMPANY OVERVIEW 143
9.5.2 COMPANY FINANCIALS 144
9.5.2.1 Overall Financials 144
9.5.2.2 Business Segment Revenue Mix 145
9.5.2.3 Geographical Revenue Mix 146
9.5.2.4 Financial Summary 146
9.5.3 KEY STRATEGIES & DEVELOPMENTS 147
9.6 AGSMARTS 148
9.6.1 COMPANY OVERVIEW 148
9.6.2 KEY STRATEGIES & DEVELOPMENTS 149
9.7 CROP METRICS 149
9.7.1 COMPANY OVERVIEW 149
9.7.2 KEY STRATEGIES & DEVELOPMENTS 150
9.8 NETAFIM 151
9.8.1 COMPANY OVERVIEW 151
9.8.2 KEY STRATEGIES & DEVELOPMENTS 152
9.9 RIVULIS IRRIGATION 153
9.9.1 COMPANY OVERVIEW 153
9.9.2 KEY STRATEGIES & DEVELOPMENTS 154
9.10 T-L IRRIGATION 155
9.10.1 COMPANY OVERVIEW 155
9.10.2 KEY STRATEGIES & DEVELOPMENTS 156
9.11 GRODAN 157
9.11.1 COMPANY OVERVIEW 157
9.11.2 KEY STRATEGIES & DEVELOPMENTS 158
9.12 REINKE MANUFACTURING 159
9.12.1 COMPANY OVERVIEW 159
9.12.2 KEY STRATEGIES & DEVELOPMENTS 160
9.13 NELSON IRRIGATION 161
9.13.1 COMPANY OVERVIEW 161
9.13.2 KEY STRATEGIES & DEVELOPMENTS 162
10 APPENDIX 163
10.1 INDUSTRY EXPERTS – QUOTES 163
10.1.1 AVAILABLE CUSTOMIZATION 164
10.1.2 RELATED REPORTS 164

LIST OF TABLES

TABLE 1 AGRICULTURAL LAND & IRRIGATION LAND IN VARIOUS COUNTRIES 45
TABLE 2 GLOBAL PRECISION IRRIGATION MARKET SIZE, BY SYSTEM, 2015 – 2020 ($ MILLION) 69
TABLE 3 GLOBAL PIVOTS MARKET SIZE IN PRECISION IRRIGATION, 2015 – 2020 72
TABLE 4 GLOBAL PRECISION IRRRIGATION MARKET SIZE, BY SOFTWARE & SERVICE, 2015 – 2020 ($ MILLION) 86
TABLE 5 GLOBAL PRECISION IRRIGATION MARKET SIZE, BY APPLICATION, 2015 – 2020 ($ MILLION) 91
TABLE 6 GLOBAL PRECISION IRRIGATION MARKET SIZE FOR AGRICULTURE APPLICATION, BY GEOGRAPHY, 2015 – 2020 ($ MILLION) 94
TABLE 7 GLOBAL PRECISION IRRIGATION MARKET SIZE FOR PUBLIC PARKS, LARGE GARDENS AND HOUSEHOLD LAWNS APPLICATION, BY GEOGRAPHY, 2015 – 2020 ($ MILLION) 96
TABLE 8 GLOBAL PRECISION IRRIGATION MARKET SIZE FOR SPORTS APPLICATION, BY GEOGRAPHY, 2015 – 2020 ($ MILLION) 98
TABLE 9 GLOBAL PRECISION IRRIGATION MARKET SIZE FOR OTHER APPLICATION, BY GEOGRAPHY, 2015 – 2020 ($ MILLION) 100
TABLE 10 IRRIGATED LAND BY MAJOR COUNTRIES, 2012 (MILLION ACRES) 103
TABLE 11 GLOBAL PRECISION IRRIGATION MARKET SIZE, BY GEOGRAPHY, 2015 – 2020 ($ MILLION) 104
TABLE 12 REVENUE OF KEY PLAYERS OF THE U.S. (2014) 107
TABLE 13 NORTH AMERICA: PRECISION IRRIGATION MARKET SIZE, BY COUNTRY, 2015 – 2020 ($ MILLION) 108
TABLE 14 NORTH AMERICA: PRECISION IRRIGATION MARKET SIZE, BY APPLICATION, 2015 TO 2020 ($MILLION) 109
TABLE 15 EUROPE: PRECISION IRRIGATION MARKET SIZE, BY COUNTRY, 2015 – 2020 ($ MILLION) 114
TABLE 16 EUROPE : PRECISION IRRIGATION MARKET SIZE, BY APPLICATION, 2015 TO 2020 ($MILLION) 115
TABLE 17 APAC: PRECISION IRRIGATION MARKET, BY COUNTRY, 2015-20 ($MILLION) 120
TABLE 18 APAC: PRECISION IRRIGATION MARKET, BY APPLICATION, 2015-20 ($ MILLION) 121
TABLE 19 ROW: PRECISION IRRIGATION MARKET SIZE, BY REGION, 2015 – 2020 ($ MILLION) 124
TABLE 20 SOUTH AMERICA: PRECISION IRRIGATION MARKET SIZE, BY COUNTRY, 2015 – 2020 ($ MILLION) 124
TABLE 21 ROW: PRECISION IRRIGATION MARKET, BY APPLICATION, 2015-20 ($ MILLION) 125

LIST OF FIGURES

FIGURE 1 PRECISION IRRIGATION MARKET SIZE, 2014, 2015 AND 2020 16
FIGURE 2 SNAPSHOT OF PRECISION IRRIGATION MARKET BY HARDWARE, SOFTWARE & SERVICES 17
FIGURE 3 PRECISION IRRIGATION MARKET BY APPLICATION (2015) 18
FIGURE 4 PRECISION IRRIGATION MARKET BY GEOGRAPHY 19
FIGURE 5 RESEARCH SCOPE 22
FIGURE 6 YEARS CONSIDERED 23
FIGURE 7 MARKET SEGMENTATION 24
FIGURE 8 GROWING POPULATION AND FOOD DEMAND 27
FIGURE 9 CHANGE IN WORLD’S ARABLE LAND AREA 29
FIGURE 10 PROJECTED WATER SCARCITY, 2025 – HEAT MAP 30
FIGURE 11 BIS RESEARCH METHODOLOGY 32
FIGURE 12 PRIMARY INTERVIEWS 34
FIGURE 13 TOP-DOWN APPROACH 35
FIGURE 14 BOTTOMUP APPROACH 36
FIGURE 15 DATA TRAINGULATION 37
FIGURE 16 MARKET DYNAMICS AND ITS IMPACT 39
FIGURE 17 BENEFITS OF SAVING WATER 41
FIGURE 18 PRECISION IRRIGATION VALUE CHAIN 47
FIGURE 19 BENEFITS OF PRECISION IRRIGATION 50
FIGURE 20 ENERGY SAVINGS DUE TO PRECISION IRRIGATION SOLUTIONS 53
FIGURE 21 BENEFITS OF VARIABLE RATE IRRIGATION 55
FIGURE 22 ORGANIC & INORGANIC GROWTH STRATEGIES ADOPTED BY THE KEY PLAYERS 57
FIGURE 23 TOTAL NUMBER OF STRATEGIES & DEVELOPMENTS 59
FIGURE 24 KEY MERGERS & ACQUISITIONS (2013-15) 60
FIGURE 25 KEY PARTNERSHIPS & COLLABORATIONS (2013-15) 62
FIGURE 26 KEY PRODUCT LAUNCHES (2013-15) 63
FIGURE 27 KEY BUSINESS EXPANSION ACTIVITIES (2013-15) 64
FIGURE 28 PRECISION IRRIGATION SYSTEMS 68
FIGURE 29 PRECISION RRIGATION MARKET, 2013 – 2020 ($MILLION) 69
FIGURE 30 OVERVIEW OF PRECISION IRRIGATION PHYSICAL HARDWARE 71
FIGURE 31 ADVANTAGES & DISADVANTAGES OF SPRINKLER IRRIGATION 73
FIGURE 32 ADVANTAGES & DISADVANTAGES OF CENTER PIVOT IRRIGATION SYSTEM 75
FIGURE 33 ADVANTAGES & DISADVANTAGES OF DRIP IRRIGATION 78
FIGURE 34 GLOBAL PRECISION IRRIGATION MARKET BY SERVICE 84
FIGURE 35 PRECISION IRRIGATION SERVICE MARKET SIZE, 2015 AND 2020 ($MILLION) 85
FIGURE 36 APPLICATIONS OF PRECISION IRRIGATION 89
FIGURE 37 GLOBAL PRECISION IRRIGATION MARKET BY APPLICATION (2015 & 2020) 90
FIGURE 38 GLOBAL PRECISION IRRIGATION MARKET BY APPLICATION 92
FIGURE 39 GLOBAL PRECISION IRRIGATION MARKET FOR APPLICATION 93
FIGURE 40 PRECISION IRRIGATION MARKET BY PUBLIC PARKS, LARGE GARDENS & HOUSEHOLD LAWNS (2015 & 2020) 95
FIGURE 41 PRECISION IRRIGATION MARKET BY SPORTS GROUND ($ MILLION) 97
FIGURE 42 PRECISION IRRIGATION MARKET BY OTHERS ($MILLION) 99
FIGURE 43 GEOGRAPHIC SNAPSHOT (2013) 102
FIGURE 44 SNAPSHOT OF PRECISION IRRIGATION MARKET IN NORTH AMERICA 105
FIGURE 45 SNAPSHOT OF PRECISION IRRIGATION MARKET IN EUROPE 111
FIGURE 46 SWOT ANALYSIS OF PRECISION IRRIGATION MARKET IN EUROPE 112
FIGURE 47 APAC: PRECISION IRRIGATION MARKET, BY COUNTRY, 2015-20 ($MILLION) 116
FIGURE 48 PRECISION IRRIGATION MARKET BY APPLICATION (2015) 117
FIGURE 49 PRECISION IRRIGATION MARKET IN ROW ($ MILLION) 122
FIGURE 50 GEOGRAPHIC REVENUE MIX OF TOP 5 MARKET PLAYERS 126
FIGURE 51 TRIMBLE NAVIGATION; OVERALL FINANCIALS ($MILLION) 2012-14 128
FIGURE 52 TRIMBLE NAVIGATION; BUSINESS SEGMENTS REVENUE MIX, 2012-2014 ($MILLION) 129
FIGURE 53 TRIMBLE NAVIGATION; GEOGRAPHICAL REVENUE MIX, 2012-2014 ($MILLION) 130
FIGURE 54 THE TORO COMPANY; OVERALL FINANCIALS, 2012-2014 ($MILLION) 134
FIGURE 55 TORO COMPANY; BUSINESS SEGMENT REVENUE MIX, 2012-14 ($BILLION) 135
FIGURE 56 TORO COMPANY; GEOGRAPHICAL REVENUE MIX, 2012-14 ($BILLION) 136
FIGURE 57 VALMONT INDUSTRIES, OVERALL FINANCIALS; 2012-14 ($MILLION) 139
FIGURE 58 VALMONT INDUSTRIES; BUSINESS SEGMENT REVENUE MIX, 2012-14 ($BILLION) 140
FIGURE 59 VALMONT INDUSTRIES; GEOGRAPHICAL REVENUE MIX, 2012-14 ($BILLION) 141
FIGURE 60 LINDSAY CORPORATION; OVERALL FINANCIALS, 2012-14 ($MILLION) 144
FIGURE 61 LINDSAY CORPORATION; BUSINESS SEGMENT REVENUE MIX, 2012-14 ($MILLION) 145
FIGURE 62 LINDSAY CORPORATION; GEOGRAPHICAL REVENUE MIX, 2012-14 ($MILLION) 146

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