Sun Care in Italy

 Published On: May, 2017 |    No of Pages: 26 |  Published By: Euromonitor | Format: PDF
The performance of sun care is hugely reliant on the weather. In 2016, poor weather during the spring and summer led to the category recording a current value decline of 2%. This was a significantly poorer performance than the 7% gain achieved in 2015, when good weather benefited both volume and value sales. Moreover, in 2016, consumer confidence remained low. Nonetheless, awareness of the health risks linked to exposure to the sun without adequate protection continued to rise among Italian cons...

Sun Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SUN CARE IN ITALY

Headlines
Trends
Category Data
Table 1 Sales of Sun Care by Category: Value 2011-2016
Table 2 Sales of Sun Care by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sun Care: % Value 2012-2016
Table 4 LBN Brand Shares of Sun Care: % Value 2013-2016
Table 5 Forecast Sales of Sun Care by Category: Value 2016-2021
Table 6 Forecast Sales of Sun Care by Category: % Value Growth 2016-2021
Table 7 Forecast Sales of Sun Care by Premium vs Mass: % Value 2016-2021
Beiersdorf SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 1 Beiersdorf SpA: Operational Indicators
Competitive Positioning
Summary 2 Beiersdorf SpA: Competitive Position 2016
L'Oréal Italiana Saipo SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
Summary 3 L'Oréal Italiana Saipo SpA: Key Facts
Summary 4 L'Oréal Italiana Saipo SpA: Operational Indicators
Competitive Positioning
Summary 5 L'Oréal Italiana Saipo SpA: Competitive Position 2016
Executive Summary
Beauty and Personal Care Records Modest Growth in 2016
Consumers Seek Multi-functional, Time-saving and Effective Products
Kiko Continues To Expand, With Private Label Also Making Further Gains
Savvy Consumers Seek the Best Deals by Searching Both the Offline and Online Channels
Gradually Recovering Economy Will Help the Market To Achieve Further Modest Annual Growth Over the Forecast Period
Key Trends and Developments
2016 Sees the Italian Beauty and Personal Care Market Remain Stable
Italians Attracted by Multi-functional, Time-saving and Effective Solutions
Italian Consumers Benefit From Manufacturers' Omni-channel Approach
Market Data
Table 8 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 10 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 11 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 6 Research Sources

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