Hair Care in Kazakhstan

 Published On: May, 2017 |    No of Pages: 25 |  Published By: Euromonitor | Format: PDF
A strong trend towards more natural and eco-friendly hair care products made with organic components was observed in Kazakhstan in 2016. Growing demand for such products was particularly evident among consumers in large cities. Hair care, and especially the shampoos category, also witnessed a high level of promotional activity in 2016. Another key driver of demand in hair care was the growing financial independence of female consumers as more women entered the Kazakh workforce.

Hair Care in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

HAIR CARE IN KAZAKHSTAN

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2011-2016
Table 2 Sales of Hair Care by Category: % Value Growth 2011-2016
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Hair Care: % Value 2012-2016
Table 5 LBN Brand Shares of Hair Care: % Value 2013-2016
Table 6 NBO Company Shares of Salon Hair Care: % Value 2012-2016
Table 7 LBN Brand Shares of Salon Hair Care: % Value 2013-2016
Table 8 LBN Brand Shares of Premium Hair Care: % Value 2013-2016
Table 9 Forecast Sales of Hair Care by Category: Value 2016-2021
Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2016-2021
Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2016-2021
Avon Cosmetics Kazakhstan Too in Beauty and Personal Care (kazakhstan)
Strategic Direction
Key Facts
Summary 1 Avon Cosmetics Kazakhstan TOO: Key Facts
Competitive Positioning
Summary 2 Avon Cosmetics Kazakhstan TOO: Competitive Position 2016
Beiersdorf Kazakhstan Too in Beauty and Personal Care (kazakhstan)
Strategic Direction
Key Facts
Summary 3 Beiersdorf Kazakhstan TOO: Key Facts
Competitive Positioning
Summary 4 Beiersdorf Kazakhstan TOO: Competitive Position 2016
Executive Summary
Beauty and Personal Care Volume and Current Value Growth Rates Improve in 2016
Producers Increasingly Highlight Their Use of Natural and Eco-friendly Ingredients
Multinationals Continue To Lead, But Some Local Brands Make Gains
New Product Developments Increase Substantially As Economic Conditions Improve
Positive Market Development Looks Set To Continue Over the Forecast Period
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 19 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 20 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources

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