Oral Care in Finland

 Published On: Apr, 2017 |    No of Pages: 29 |  Published By: Euromonitor | Format: PDF
Oral care saw a 3% increase in current value sales in 2016. Two key factors underpinned this growth. Firstly, sales of electric toothbrushes were boosted by the efforts of electronics and appliance specialist retailers. This distribution channel was highly competitive as the entry of a new player, Power, led to better prices for consumers. As a result, retail volume sales of non-mature types of oral care, including electronic toothbrushes, saw healthy growth. Secondly, after two years of low new

Oral Care in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

ORAL CARE IN FINLAND

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2011-2016
Table 2 Sales of Oral Care by Category: % Value Growth 2011-2016
Table 3 Sales of Toothbrushes by Category: Value 2011-2016
Table 4 Sales of Toothbrushes by Category: % Value Growth 2011-2016
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2012-2016
Table 6 NBO Company Shares of Oral Care: % Value 2012-2016
Table 7 LBN Brand Shares of Oral Care: % Value 2013-2016
Table 8 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2013-2016
Table 9 LBN Brand Shares of Toothpaste: % Value 2013-2016
Table 10 Forecast Sales of Oral Care by Category: Value 2016-2021
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2016-2021
Table 12 Forecast Sales of Toothbrushes by Category: Value 2016-2021
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2016-2021
Berner Oy in Beauty and Personal Care (finland)
Strategic Direction
Key Facts
Summary 1 Berner Oy: Key Facts
Summary 2 Berner Oy: Operational Indicators
Competitive Positioning
Summary 3 Berner Oy: Competitive Position 2016
Orkla Care Oy in Beauty and Personal Care (finland)
Strategic Direction
Key Facts
Summary 4 Orkla Care Oy: Key Facts
Competitive Positioning
Summary 5 Orkla Care Oy: Competitive Position 2016
Executive Summary
Moderate Economic Growth Halts the Decline in Beauty and Personal Care Sales
Mass Brands Challenge Premium Brands
Companies Focus on Products As Price Pressures Ease
Natural Becomes Mainstream
Brighter Outlook for the Forecast Period
Key Trends and Developments
After Tough Years, Beauty and Personal Care Recovers
Premium and Mass Boundaries Blur
Sales Channels in Transformation
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 6 Research Sources

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