Super Premium Beauty and Personal Care in Switzerland

 Published On: Dec, 2015 |    No of Pages: 24 |  Published By: Euromonitor | Format: PDF
Super premium beauty and personal care in Switzerland faces strong competition from premium mass-market brands, which are often perceived by consumers as luxury products. Premium mass-market brands have upgraded their products and brand image in order to target the upper socioeconomic groups and to broaden their consumer base. Most currently have product lines which were previously exclusively the domain of super premium brands.

Euromonitor International's Super Premium Beauty and Personal Care in Switzerland report offers a comprehensive guide to the size and shape of the Super Premium Beauty and Personal Care market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Super Premium Beauty and Personal Care retailing along with the development of consumersí shopping patterns. Forecasts to 2019 illustrate how the market is set to change

Product coverage: Super Premium Baby and Child-Specific Products, Super Premium Bath and Shower, Super Premium Colour Cosmetics, Super Premium Deodorants, Super Premium Fragrances, Super Premium Haircare, Super Premium Hand Care, Super Premium Sets/Kits, Super Premium Skin Care, Super Premium Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Super Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SUPER PREMIUM BEAUTY AND PERSONAL CARE IN SWITZERLAND

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2010-2015
Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2010-2014
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2011-2014
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2010-2015
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2015-2020
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Montblanc International GmbH in Luxury Goods (switzerland)
Strategic Direction
Key Facts
Summary 1 Montblanc International GmbH: Key Facts
Summary 2 Montblanc International GmbH: Operational Indicators
Internet Strategy
Competitive Positioning
Summary 3 Montblanc International GmbH: Luxury Brands by Category 2015
Executive Summary
Luxury Goods Faces Stagnation
Unit Prices Continue To Fall in Switzerland
A Fragmented Competitive Landscape
Specialist Retailers Continue To Dominate
Low Value Growth Is Expected
Key Trends and Developments
Positive Economic Growth, But the Strong Currency Impacts the Growth of Luxury Goods
Foreign Retail Expenditure Loses Its Impetus in Luxury Goods
Luxury Goods Players Diversify Their Portfolios To Cover Various Price Points
the Importance of Specialist Retailers Continues
Distribution
Table 8 Selected Luxury Shopping Centres: 2015
Table 9 Selected Luxury Department Stores: 2015
Market Data
Table 10 Sales of Luxury Goods by Category: Value 2010-2015
Table 11 Sales of Luxury Goods by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Luxury Goods: % Value 2010-2014
Table 13 LBN Brand Shares of Luxury Goods: % Value 2011-2014
Table 14 Distribution of Luxury Goods by Format: % Value 2010-2015
Table 15 Distribution of Luxury Goods by Format and Category: % Value 2015
Table 16 Forecast Sales of Luxury Goods by Category: Value 2015-2020
Table 17 Forecast Sales of Luxury Goods by Category: % Value Growth 2015-2020
Sources
Summary 4 Research Sources

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