Drogas UAB in Beauty and Personal Care (Lithuania)

 Published On: May, 2015 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF

After expanding rapidly in Lithuania over the past decade in terms of value sales generated and the number of outlets it operates, Drogas aims to maintain and strengthen its position in the country over the forecast period. Drogas uses aggressive pricing strategies, which form an essential aspect of the retailerís attempts to generate substantial value sales in Lithuania. This strategy proved especially successful during the recent economic recession. The company offers private label products...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Beauty and Personal Care market;
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Strategic Direction
Key Facts
Summary 1 Drogas UAB: Key Facts
Summary 2 Drogas UAB: Operational Indicators
Company Background
Chart 1 Drogas UAB: Drogas in Vilnius
Internet Strategy
Private Label
Summary 3 Drogas UAB: Private Label Portfolio
Competitive Positioning
Summary 4 Drogas UAB: Competitive Position 2014
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