Korres Natural Products SA in Beauty and Personal Care (Greece)

 Published On: Apr, 2016 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
The company intends to continue supporting its brand in the pharmacy channel, launching new products in key categories and focusing on research and innovation. Discounting will remain a key strategy for boosting sales in response to the economic crisis and expanding its consumer base, albeit to an extent that will not harm the brandís image. In that respect the company will continue to use gift sets (such as giving a body lotion as a gift with the purchase of a perfume) as a promotional...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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KORRES NATURAL PRODUCTS SA IN BEAUTY AND PERSONAL CARE (GREECE)
Strategic Direction
Key Facts
Summary 1 Korres Natural Products SA: Key Facts
Summary 2 Korres Natural Products SA: Operational Indicators
Competitive Positioning
Summary 3 Korres Natural Products SA: Competitive Position 2015

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