GEDESA Ltda in Beauty and Personal Care (Bolivia)

 Published On: May, 2015 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF

Gedesa Ltda is likely to remain focused on expanding its retail chain throughout urban areas of Bolivia. The company is expected to use the sales experts employed at its Mi Salud stores to attract consumers from middle-income and high-income segments. Furthermore, Gedesa Ltda is expected to focus on the support and distribution of its imported brands. Its sales format is likely to continue remain competitive in Bolivia for the foreseeable future.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Strategic Direction
Key Facts
Summary 1 Gedesa Ltda: Key Facts
Summary 2 Gedesa Ltda: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
Summary 3 Gedesa Ltda: Competitive Position 2014

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