Procter & Gamble Austria GmbH in Beauty and Personal Care (Austria)

 Published On: May, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Procter & Gamble Austria aims to continue its lead in beauty and personal care in Austria throughout the entire forecast period. Thus, the company further focuses on building strong brands which are well-trusted and enjoy high consumer creditability. The company will strive to maintain its reputation as an innovative leader by launching new innovative beauty and personal care products during the forecast period.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Procter & Gamble Austria GmbH: Key Facts
Competitive Positioning
Summary 2 Procter & Gamble Austria GmbH: Competitive Position 2014


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