Hair Care in Egypt

 Published On: May, 2017 |    No of Pages: 26 |  Published By: Euromonitor | Format: PDF
Women in Egypt are becoming more concerned about their look and style compared to past years due to the new fashion trends popping up regularly by the hand of fashionistas and media which influence their lifestyle and broaden consumer expectations as to new hairstyles and colours. This has had a direct impact on the usage of hair care products.

Hair Care in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

HAIR CARE IN EGYPT

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2011-2016
Table 2 Sales of Hair Care by Category: % Value Growth 2011-2016
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Hair Care: % Value 2012-2016
Table 5 LBN Brand Shares of Hair Care: % Value 2013-2016
Table 6 LBN Brand Shares of Colourants: % Value 2013-2016
Table 7 LBN Brand Shares of Styling Agents: % Value 2013-2016
Table 8 LBN Brand Shares of Premium Hair Care: % Value 2013-2016
Table 9 Forecast Sales of Hair Care by Category: Value 2016-2021
Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2016-2021
Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2016-2021
Marico Egypt in Beauty and Personal Care (egypt)
Strategic Direction
Key Facts
Summary 1 Marico Egypt: Key Facts
Competitive Positioning
Summary 2 Marico Egypt: Competitive Position 2016
Procter & Gamble Egypt Sae in Beauty and Personal Care (egypt)
Strategic Direction
Key Facts
Summary 3 Procter & Gamble Egypt SAE: Key Facts
Competitive Positioning
Summary 4 Procter & Gamble Egypt SAE: Competitive Position 2016
Executive Summary
Price Hikes Negatively Affect Consumer Behaviour
Social Media and Beauty Bloggers Shape Consumers' Preferences
Aggressive Competitive Environment in 2016
Packaging Innovation Improves Product Presentation
Transition in the Economy and Social Media Interference Reshape the Forecast Period
Key Trends and Developments
Economic Challenges Lead Consumer Choice
Pharmacies Remains A Core Distribution Channel
the Influence of Social Media on Egyptian Beauty and Personal Care
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources

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