Mandom Corp in Beauty and Personal Care (Japan)

 Published On: Jun, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Mandom will continue to invest heavily in new product development at the start of the forecast period, with a focus on offering value-added products tailored to consumer needs. Spring 2014 for example saw the company offer anti-ageing sun protection for men via Lúcido, with this targeting men in their 40s and older, while also offering Mandom Scalp care for greater root volume. The company will also continue to strive to offer increasingly convenient packaging for different usage occasions. Onli...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Beauty and Personal Care market;
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Strategic Direction
Key Facts
Summary 1 Mandom Corp: Key Facts
Summary 2 Mandom Corp: Operational Indicators
Competitive Positioning
Summary 3 Mandom Corp: Competitive Position 2015
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