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Mercadona is a Valencian supermarket chain which is present in almost all the
Spanish territory. It is recognised worldwide for its innovative business model,
which has been studied widely at business schools. The company buys products
directly from its own suppliers without the usual intermediaries, and it adjusts
warehousing and transportation based on its purchasing needs by mainly selling
its private label.
Euromonitor International Local Company Profiles are a concise set of briefings
detailing the strategic direction taken by a company. Discover key contact
details, the company background and their competitive positioning through this
collection of snapshot company profiles.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour
Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and
Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes,
Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading
* Use five-year forecasts to assess how the market is predicted to develop.
MERCADONA SA IN BEAUTY AND PERSONAL CARE (SPAIN)
Summary 1 Mercadona SA: Key Facts
Summary 2 Mercadona SA: Operational Indicators
Summary 3 Mercadona SA: Competitive Position 2015