Better Way (Thailand) Co Ltd in Beauty and Personal Care (Thailand)

 Published On: May, 2017 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
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With a strong brand and a long presence in Thailand, Better Way (Thailand) will continue to focus on brand-building and brand strengthening for Mistine. The company plans to improve its supply chain and logistics system to efficiently cover the widespread demand in Bangkok and provincial areas. In addition, due to a shift towards digitalisation, the company developed a new mobile application to reduce the cost of the offline catalogue and to have a more efficiently managed marketing budget. The...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Beauty and Personal Care market;
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BETTER WAY (THAILAND) CO LTD IN BEAUTY AND PERSONAL CARE (THAILAND)

Strategic Direction
Key Facts
Summary 1 Better Way (Thailand) Co Ltd: Key Facts
Summary 2 Better Way (Thailand) Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Better Way (Thailand) Co Ltd: Competitive Position 2016

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