Hair Care in Taiwan

 Published On: May, 2016 |    No of Pages: 27 |  Published By: Euromonitor | Format: PDF
Current value growth remained healthy in hair care in Taiwan in 2015. Manufacturers continued to introduce formula improvements across most hair care categories. These included additions which were season-specific and target group-specific. The launch of more highly targeted products helped to raise overall unit prices.

Euromonitor International's Hair Care in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HAIR CARE IN TAIWAN
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2010-2015
Table 2 Sales of Hair Care by Category: % Value Growth 2010-2015
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Hair Care: % Value 2011-2015
Table 5 NBO Company Shares of Salon Hair Care: % Value 2011-2015
Table 6 LBN Brand Shares of Hair Care: % Value 2012-2015
Table 7 LBN Brand Shares of Colourants: % Value 2012-2015
Table 8 LBN Brand Shares of Salon Hair Care: % Value 2012-2015
Table 9 LBN Brand Shares of Styling Agents: % Value 2012-2015
Table 10 LBN Brand Shares of Premium Hair Care: % Value 2012-2015
Table 11 Forecast Sales of Hair Care by Category: Value 2015-2020
Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2015-2020
Hawley & Hazel Chemical (taiwan) Corp in Beauty and Personal Care (taiwan)
Strategic Direction
Key Facts
Summary 1 Hawley & Hazel Chemical (Taiwan) Corp: Key Facts
Competitive Positioning
Summary 2 Hawley & Hazel Chemical (Taiwan) Corp: Competitive Position 2015
Nice Enterprise Co Ltd in Beauty and Personal Care (taiwan)
Strategic Direction
Key Facts
Summary 3 Nice Enterprise Co Ltd: Key Facts
Competitive Positioning
Summary 4 Nice Enterprise Co Ltd: Competitive Position 2015
Executive Summary
Slow But Steady Growth
Eco-friendly and Chemical-free Products Gain Favour Amongst Consumers
the Increasing Number of New Entrants From Korea Threaten the Existing Multinational Brands
Korean Brands Lead New Product Development
Premium Brands Are Expected To Enjoy Higher Value Growth Than Mass Brands Over the Forecast Period
Key Trends and Developments
Hydrating Is the Main Theme in Skin Care, As Well As Cosmetics
Dermocosmetic/pharma Brands Grow in Number, Along With Recommendations From Dermatologists
Beauty Specialist Retailers Compete With Drugstores/parapharmacies
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 5 Research Sources
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