Colour Cosmetics in Greece

 Published On: Apr, 2016 |    No of Pages: 36 |  Published By: Euromonitor | Format: PDF
The trends of the recession which have marked recent years also characterised 2015. Faced with slashed disposable incomes, Greek consumers prioritised the staples of colour cosmetics (mascara, eye liner/pencil, lipstick and foundation/concealer, which is being replaced by BB/CC creams) and opted for value-for-money offerings. Offers and discounts were abundant throughout the year, and for many premium brands they represented the only solution to retain some of their sales, faced as they were by...

Euromonitor International's Colour Cosmetics in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop
COLOUR COSMETICS IN GREECE
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2010-2015
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2010-2015
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2011-2015
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2012-2015
Table 6 LBN Brand Shares of Eye Make-up: % Value 2012-2015
Table 7 LBN Brand Shares of Facial Make-up: % Value 2012-2015
Table 8 LBN Brand Shares of Lip Products: % Value 2012-2015
Table 9 LBN Brand Shares of Nail Products: % Value 2012-2015
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2012-2015
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2015-2020
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Korres Natural Products SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 1 Korres Natural Products SA: Key Facts
Summary 2 Korres Natural Products SA: Operational Indicators
Competitive Positioning
Summary 3 Korres Natural Products SA: Competitive Position 2015
L'Oréal Hellas SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 4 L'Oréal Hellas SA: Key Facts
Competitive Positioning
Summary 5 L'Oréal Hellas SA: Competitive Position 2015
Procter & Gamble Hellas SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 6 Procter & Gamble Hellas SA: Key Facts
Summary 7 Procter & Gamble Hellas SA: Operational Indicators
Competitive Positioning
Summary 8 Procter & Gamble Hellas SA: Competitive Position 2015
Executive Summary
Political and Economic Turbulence Jeopardises the Economic Recovery
Ongoing Promotional Intensity Squeezes Value Sales
Large Players Have the Resources To Come Through
Innovation A Tool Against the Recession
From So Low, the Only Way Is Up
Key Trends and Developments
Political and Economic Developments Postpone Market Stabilisation
the Shift in Distribution Channels Continues
Ongoing Promotional Intensity Squeezes Value Sales
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 9 Research Sources
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