Quarterly Beverage Tracker : Denmark

 Published On: May, 2015 |    No of Pages: 28 |  Published By: Canadean | Format: PDF
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Summary

The Denmark Quarterly Beverage Tracker report provides quarterly data for Q1-2015, full year 2014 volumes, 2015 forecasts for all commercial beverages, and supporting analysis.

Key Findings

• Soft drinks’ consumption grew by more than 2%, with continued growth from carbonates, though at a slower rate

• Alcoholic drinks grew in sales volumes by more than 1% over the quarter

• The line between ciders and FABs has blurred to the extent that consumers struggle to differentiate between them but both categories are growing in 2015

• Energy drinks enjoyed another buoyant quarter, with a growth increase of nearly 15% compared to the previous year

Synopsis

The report from global beverage experts, Canadean, is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

• Topline volumes for Q1 2015 vs Q1 2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories

• Carbonates data for Q1 2015 vs Q1 2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour

• An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

• Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

• Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

• Update on important soft drinks corporate activity

• A Q1-2015 special focus on recent trends and innovation in energy drinks

Reasons To Buy

• The Denmark Quarterly Beverage Tracker report is designed for clients needing an in-depth understanding of the most up-to-date trends in the Denmark beverage industry to support and enhance strategic planning

• Comprehensive textual analysis makes this report an essential tool in helping you identify the latest quarterly and emerging annual trends in the Denmark to back your marketing initiatives

• Canadean’s experienced ‘on the ground’ local researchers provide widely respected category projections supported by insightful analysis, which can be used to make well-informed decisions on the 2015 outlook in the marketplace for your company

• Each quarter a Special Focus on a current industry ‘hot topic’ offers an informative analysis from our local consultants keeping you up-to-date with developments in the country

Table of Contents

1.1 At A Glance
1.2 Impact Of The Economic Situation
1.3 HIGHLIGHTS
1.4 MARKET DRIVERS
1.5 Market Trends
1.6 Soft Drinks
1.6.1 Packaged Water
1.6.2 Bulk/HOD Water
1.6.3 Carbonates
1.6.4 Juice
1.6.5 Nectars
1.6.6 Still Drinks
1.6.7 Squash/Syrups
1.6.8 Iced/RTD Tea Drinks
1.6.9 Iced/RTD Coffee Drinks
1.6.10 Sports Drinks
1.6.11 Energy Drinks
1.7 Alcoholic Drinks
1.7.1 Beer
1.7.2 Cider
1.7.3 Spirits
1.7.4 Wines
1.7.5 Other Alcoholic Drinks
1.8 Dairy Drinks
1.8.1 White Milk
1.8.2 Cultured Dairy Drinks
1.8.3 Flavored Milk
1.8.4 Soymilk
1.8.5 Grain, Nut, Rice and Seed Milk Alternative Drinks
1.9 Hot Beverages
1.9.1 Hot Tea
1.9.2 Hot Coffee
1.10 Soft Drinks Quarterly Update
1.10.1 Industry News
1.11 New Products & Photo Shots
1.12 FOCUS ON ENERGY DRINKS: RECENT TRENDS & INNOVATIONS
1.13 Data Tables

List of Tables

Table 1: Denmark at a Glance - Quarterly Performance and Latest Forecast
Table 2: Impact Of The Economic Situation
Table 3: Commercial Beverage Market Trends - Million Liters, 2014-2015F
Table 4: Commercial Beverage Market Trends - Million Unit Cases, 2014-2015F
Table 5: Soft Drinks Market Trends - Million Liters, 2014-2015F
Table 6: Soft Drinks Market Trends - Million Unit Cases, 2014-2015F
Table 7: Carbonates Market Trends - Million Liters, 2014-2015F
Table 8: Carbonates Market Trends - Million Unit Cases, 2014-2015F

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