Bottled Water in Guatemala

 Published On: Apr, 2015 |    No of Pages: 24 |  Published By: Euromonitor | Format: PDF
Bottled water sales have started to polarise in Guatemala. On one side there are consumers of bulk presentations. These are either institutional or individual users that purchase the product due to a lack of good- quality tap water. In this market, price competition has become important, even despite good positioning of the leading Salvavidas brand. On the other side of the market, there are higher-income consumers who might also be consuming bulk presentations. However, these consumers are...

Bottled Water in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Institutional Bottled Water Sales
Table 1 Sales of Bottled Water to Institutional Channel 2009-2014
Table 2 Off-trade Sales of Bottled Water by Category: Volume 2009-2014
Table 3 Off-trade Sales of Bottled Water by Category: Value 2009-2014
Table 4 Off-trade Sales of Bottled Water by Category: % Volume Growth 2009-2014
Table 5 Off-trade Sales of Bottled Water by Category: % Value Growth 2009-2014
Table 6 NBO Company Shares of Off-trade Bottled Water: % Volume 2010-2014
Table 7 LBN Brand Shares of Off-trade Bottled Water: % Volume 2011-2014
Table 8 NBO Company Shares of Off-trade Bottled Water: % Value 2010-2014
Table 9 LBN Brand Shares of Off-trade Bottled Water: % Value 2011-2014
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Volume 2014-2019
Table 11 Forecast Off-trade Sales of Bottled Water by Category: Value 2014-2019
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2014-2019
Table 13 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2014-2019
Fábrica De Bebidas Gaseosas Salvavidas SA in Soft Drinks (guatemala)Strategic Direction
Company Background
Production
Competitive Positioning
Summary 1 Fábrica de Bebidas Gaseosas Salvavidas: Competitive Position 2014
Executive Summary
Performance Balanced Between Emerging and Mature Categories
Innovation Brings Dynamism
Massive Media Advertisement Key Success Factor
Price Competition Helps Boost Sales
Strong Performance Expected
Market Data
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2009-2014
Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2009-2014
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2014
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2014
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2014
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2014
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2009-2014
Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2009-2014
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2009-2014
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2009-2014
Table 26 Total Sales of Soft Drinks by Fountain On-trade: Volume 2009-2014
Table 27 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2009-2014
Table 28 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2010-2014
Table 29 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2014
Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2010-2014
Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2014
Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2010-2014
Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2011-2014
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2014
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2014-2019
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2014-2019
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 39 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2014-2019
Table 40 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2014-2019
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 43 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2014-2019
Table 44 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2014-2019
Definitions
Sources
Summary 2 Research Sources

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