Carbonates in Guatemala

 Published On: Apr, 2015 |    No of Pages: 27 |  Published By: Euromonitor | Format: PDF
In 2014 retail volume sales of carbonates decreased by 1%. Increased competition from substitute drinks is the main reason for decelerating sales. Products such as juices and RTD tea, which have become very affordable and are widely available, are also perceived as healthier options compared to carbonates. This has caused a gradual substitution, although carbonates still accounts for 35% of total soft drinks volume sales.

Carbonates in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Carbonates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Low-Calorie Carbonates by Category
Table 2 Off-trade vs On-trade Sales of Carbonates: Volume 2009-2014
Table 3 Off-trade vs On-trade Sales of Carbonates: Value 2009-2014
Table 4 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2009-2014
Table 5 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2009-2014
Table 6 Off-trade Sales of Carbonates by Category: Volume 2009-2014
Table 7 Off-trade Sales of Carbonates by Category: Value 2009-2014
Table 8 Off-trade Sales of Carbonates by Category: % Volume Growth 2009-2014
Table 9 Off-trade Sales of Carbonates by Category: % Value Growth 2009-2014
Table 10 Total Sales of Carbonates by Fountain On-trade: Volume 2009-2014
Table 11 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2009-2014
Table 12 NBO Company Shares of Off-trade Carbonates: % Volume 2010-2014
Table 13 LBN Brand Shares of Off-trade Carbonates: % Volume 2011-2014
Table 14 NBO Company Shares of Off-trade Carbonates: % Value 2010-2014
Table 15 LBN Brand Shares of Off-trade Carbonates: % Value 2011-2014
Table 16 Forecast Off-trade Sales of Carbonates by Category: Volume 2014-2019
Table 17 Forecast Off-trade Sales of Carbonates by Category: Value 2014-2019
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
Table 19 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2014-2019
Table 21 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2014-2019
Fábrica De Bebidas Gaseosas Salvavidas SA in Soft Drinks (guatemala)Strategic Direction
Company Background
Production
Competitive Positioning
Summary 1 Fábrica de Bebidas Gaseosas Salvavidas: Competitive Position 2014
Executive Summary
Performance Balanced Between Emerging and Mature Categories
Innovation Brings Dynamism
Massive Media Advertisement Key Success Factor
Price Competition Helps Boost Sales
Strong Performance Expected
Market Data
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2009-2014
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2009-2014
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2014
Table 27 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2014
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2014
Table 29 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2014
Table 30 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2009-2014
Table 31 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2009-2014
Table 32 Off-trade Sales of Soft Drinks by Category: Value 2009-2014
Table 33 Off-trade Sales of Soft Drinks by Category: % Value Growth 2009-2014
Table 34 Total Sales of Soft Drinks by Fountain On-trade: Volume 2009-2014
Table 35 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2009-2014
Table 36 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2010-2014
Table 37 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2014
Table 38 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2010-2014
Table 39 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2014
Table 40 NBO Company Shares of Off-trade Soft Drinks: % Value 2010-2014
Table 41 LBN Brand Shares of Off-trade Soft Drinks: % Value 2011-2014
Table 42 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2014
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2014-2019
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2014-2019
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 47 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2014-2019
Table 48 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2014-2019
Table 49 Forecast Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 50 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 51 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2014-2019
Table 52 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2014-2019
Definitions
Sources
Summary 2 Research Sources

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