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Fruit Powders volumes have dropped especially in the west as more people turn to convenient ready to drink beverage options. Brands have recently started lowering their sugar content and increasing the amount of vitamins in line with the health trend that is sweeping across many markets. Off-premise is the main channel for fruit powders with most of the consumption in this channel coming from modern retail; this is due to the non-rtd properties of the drink as it needs to be taken home to be made.
• Orange continues to be the main flavor of choice as fruit powders are often used as a substitute to juice or nectars and consumed at breakfast time
• Sachet is leading the way due to its multi serve and single serve options as their price per liter is much more appealing than other ready to drink categories
• Traditional retail is the main channel in countries where people cannot afford to do large food shops and tend to buy what they need on a day to day basis
Canadean’s Global Fruit Powders report covering over 80 countries, provides:
• Top line production, import, export and consumption volume from 2009-2014 with forecasts to 2018
• 2013-2014 volume data by segment, flavour, key company, packaging and distribution (on-/off-premise), with 2015 forecasts
• Details of key new product launches in 2014 by company
• Overview of the competitive landscape in the Fruit Powders market, with analysis of key company performance
• Insightful and valuable analysis of the drivers behind both current and emerging trends in the Fruit Powders market
Reasons To Buy
• The Global Fruit Powders report allows you to evaluate forecast projections to 2018, enhancing your understanding of the evolving trends and consumption patterns
• The report is arranged by region, with accompanying country profiles giving you a comprehensive view of current and emerging trends and opportunities to support your corporate strategic planning
• Identify the current and emerging trends and future growth opportunities in the global fruit powders market to assess the likely impact on your company’s performance
• Interrogate the data to understand both the historic and likely future performance of the global fruit powders industry by region and country to support your long-term strategic planning