Alcoholic Drinks in Macedonia

 Published On: Jun, 2017 |    No of Pages: 82 |  Published By: Euromonitor | Format: PDF
Despite the ongoing political crisis, alcoholic drinks continued to grow in Macedonia in 2016, although a slowdown in total volume terms was evident. The slowdown comes as a direct result of the slowdown in total volume growth of lager and the minimal growth of spirits. Macedonian consumers have limited disposable personal incomes and tend to limit their spending on alcoholic drinks. While many manufacturers of alcoholic drinks target younger audiences and consumers by offering more premium and...

Alcoholic Drinks in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

ALCOHOLIC DRINKS IN MACEDONIA

Executive Summary
the Growth of Alcoholic Drinks Slows Down in A Year of Troubled Politics
Imported Lager Suffers While Domestic Craft Beer Thrives in 2016
the Two Leading Domestic Breweries Dominate in Volume Terms
Small Grocery Retailers Lead Distribution While Modern Grocers Close the Gap
Moderate Growth Set To Continue Along With Significant Premiumisation and Innovation
Market Background
Legislation
Table 1 Number of On-trade Establishments by Type 2011-2016
Taxation and Duty Levies
Table 2 Taxation and Duty Levies on Alcoholic Drinks 2016
Table 3 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2016
Table 4 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2016
Table 5 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2016
Table 6 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2016
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 1 Key New Product Developments 2016
Market Indicators
Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2011-2016
Market Data
Table 8 Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
Table 9 Sales of Alcoholic Drinks by Category: Total Value 2011-2016
Table 10 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
Table 11 Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2016
Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2016
Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2016
Table 15 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2016
Table 16 GBO Company Shares of Alcoholic Drinks: % Total Volume 2012-2016
Table 17 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2011-2016
Table 18 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2016
Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
Table 20 Forecast Sales of Alcoholic Drinks by Category: Total Value 2016-2021
Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
Table 22 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021
Definitions
Published Data Comparisons
Sources
Summary 2 Research Sources
Grozd-strumica Ad in Alcoholic Drinks (macedonia)
Strategic Direction
Key Facts
Summary 3 Grozd-Strumica AD: Key Facts
Summary 4 Grozd-Strumica AD: Operational Indicators
Competitive Positioning
Summary 5 Grozd-Strumica AD: Competitive Position 2016
Prilepska Pivarnica Ad in Alcoholic Drinks (macedonia)
Strategic Direction
Key Facts
Summary 6 Prilepska Pivarnica ad: Key Facts
Summary 7 Prilepska Pivarnica ad: Operational Indicators
Competitive Positioning
Summary 8 Prilepska Pivarnica ad: Competitive Position 2016
Vinarska Vizba Tikves Ad in Alcoholic Drinks (macedonia)
Strategic Direction
Key Facts
Summary 9 Vinarska Vizba Tikves ad: Key Facts
Summary 10 Vinarska Vizba Tikves ad: Operational Indicators
Competitive Positioning
Summary 11 Vinarska Vizba Tikves ad: Competitive Position 2016
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 12 Lager by Price Band 2016
Table 23 Number of Breweries 2011-2016
Category Data
Table 24 Sales of Beer by Category: Total Volume 2011-2016
Table 25 Sales of Beer by Category: Total Value 2011-2016
Table 26 Sales of Beer by Category: % Total Volume Growth 2011-2016
Table 27 Sales of Beer by Category: % Total Value Growth 2011-2016
Table 28 Sales of Beer by Off-trade vs On-trade: Volume 2011-2016
Table 29 Sales of Beer by Off-trade vs On-trade: Value 2011-2016
Table 30 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2011-2016
Table 31 Sales of Beer by Off-trade vs On-trade: % Value Growth 2011-2016
Table 32 GBO Company Shares of Beer: % Total Volume 2012-2016
Table 33 NBO Company Shares of Beer: % Total Volume 2012-2016
Table 34 LBN Brand Shares of Beer: % Total Volume 2013-2016
Table 35 Production, Imports and Exports of Beer: Total Volume 2010-2015
Table 36 Imports of Beer by Country of Origin: Total Volume 2010-2015
Table 37 Imports of Beer by Country of Origin: Total Value 2010-2015
Table 38 Exports of Beer by Country of Destination: Total Volume 2010-2015
Table 39 Exports of Beer by Country of Destination: Total Value 2010-2015
Table 40 Forecast Sales of Beer by Category: Total Volume 2016-2021
Table 41 Forecast Sales of Beer by Category: Total Value 2016-2021
Table 42 Forecast Sales of Beer by Category: % Total Volume Growth 2016-2021
Table 43 Forecast Sales of Beer by Category: % Total Value Growth 2016-2021
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 44 Sales of Cider/Perry: Total Volume 2014-2016
Table 45 Sales of Cider/Perry: Total Value 2014-2016
Table 46 Sales of Cider/Perry: % Total Volume Growth 2014-2016
Table 47 Sales of Cider/Perry: % Total Value Growth 2014-2016
Table 48 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2014-2016
Table 49 Sales of Cider/Perry by Off-trade vs On-trade: Value 2014-2016
Table 50 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2014-2016
Table 51 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2014-2016
Table 52 GBO Company Shares of Cider/Perry: % Total Volume 2012-2016
Table 53 NBO Company Shares of Cider/Perry: % Total Volume 2012-2016
Table 54 LBN Brand Shares of Cider/Perry: % Total Volume 2013-2016
Table 55 Production, Imports and Exports of Cider/Perry: Total Volume 2010-2015
Table 56 Imports of Cider/Perry by Country of Origin: Total Volume 2010-2015
Table 57 Imports of Cider/Perry by Country of Origin: Total Value 2010-2015
Table 58 Forecast Sales of Cider/Perry: Total Volume 2016-2021
Table 59 Forecast Sales of Cider/Perry: Total Value 2016-2021
Table 60 Forecast Sales of Cider/Perry: % Total Volume Growth 2016-2021
Table 61 Forecast Sales of Cider/Perry: % Total Value Growth 2016-2021
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 62 Sales of RTDS/High-Strength Premixes by Category: Total Volume 2011-2016
Table 63 Sales of RTDS/High-Strength Premixes by Category: Total Value 2011-2016
Table 64 Sales of RTDS/High-Strength Premixes by Category: % Total Volume Growth 2011-2016
Table 65 Sales of RTDS/High-Strength Premixes by Category: % Total Value Growth 2011-2016
Table 66 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: Volume 2011-2016
Table 67 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: Value 2011-2016
Table 68 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: % Volume Growth 2011-2016
Table 69 Sales of RTDS/High-Strength Premixes by Off-trade vs On-trade: % Value Growth 2011-2016
Table 70 GBO Company Shares of RTDS/High-Strength Premixes: % Total Volume 2012-2016
Table 71 NBO Company Shares of RTDS/High-Strength Premixes: % Total Volume 2012-2016
Table 72 LBN Brand Shares of RTDS/High-Strength Premixes: % Total Volume 2013-2016
Table 73 Forecast Sales of RTDS/High-Strength Premixes by Category: Total Volume 2016-2021
Table 74 Forecast Sales of RTDS/High-Strength Premixes by Category: Total Value 2016-2021
Table 75 Forecast Sales of RTDS/High-Strength Premixes by Category: % Total Volume Growth 2016-2021
Table 76 Forecast Sales of RTDS/High-Strength Premixes by Category: % Total Value Growth 2016-2021
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 77 Sales of Spirits by Category: Total Volume 2011-2016
Table 78 Sales of Spirits by Category: Total Value 2011-2016
Table 79 Sales of Spirits by Category: % Total Volume Growth 2011-2016
Table 80 Sales of Spirits by Category: % Total Value Growth 2011-2016
Table 81 Sales of Spirits by Off-trade vs On-trade: Volume 2011-2016
Table 82 Sales of Spirits by Off-trade vs On-trade: Value 2011-2016
Table 83 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2011-2016
Table 84 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2011-2016
Table 85 GBO Company Shares of Spirits: % Total Volume 2012-2016
Table 86 NBO Company Shares of Spirits: % Total Volume 2012-2016
Table 87 LBN Brand Shares of Spirits: % Total Volume 2013-2016
Table 88 Production, Imports and Exports of Brandy & Cognac: Total Volume 2010-2015
Table 89 Production, Imports and Exports of Rum: Total Volume 2010-2015
Table 90 Production, Imports and Exports of Whiskies: Total Volume 2010-2015
Table 91 Production, Imports and Exports of Gin: Total Volume 2010-2015
Table 92 Production, Imports and Exports of Vodka: Total Volume 2010-2015
Table 93 Forecast Sales of Spirits by Category: Total Volume 2016-2021
Table 94 Forecast Sales of Spirits by Category: Total Value 2016-2021
Table 95 Forecast Sales of Spirits by Category: % Total Volume Growth 2016-2021
Table 96 Forecast Sales of Spirits by Category: % Total Value Growth 2016-2021
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 97 Sales of Wine by Category: Total Volume 2011-2016
Table 98 Sales of Wine by Category: Total Value 2011-2016
Table 99 Sales of Wine by Category: % Total Volume Growth 2011-2016
Table 100 Sales of Wine by Category: % Total Value Growth 2011-2016
Table 101 Sales of Wine by Off-trade vs On-trade: Volume 2011-2016
Table 102 Sales of Wine by Off-trade vs On-trade: Value 2011-2016
Table 103 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2011-2016
Table 104 Sales of Wine by Off-trade vs On-trade: % Value Growth 2011-2016
Table 105 Production, Imports and Exports of Wine: Total Volume 2010-2015
Table 106 Forecast Sales of Wine by Category: Total Volume 2016-2021
Table 107 Forecast Sales of Wine by Category: Total Value 2016-2021
Table 108 Forecast Sales of Wine by Category: % Total Volume Growth 2016-2021
Table 109 Forecast Sales of Wine by Category: % Total Value Growth 2016-2021

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