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The soft drinks industry has entered into positive momentum as result of an
economy rebound in terms of consumption and industrial activity. The Argentinian
economy improved in the first part of 2015 driven by Kirchnerís
demand-orientated strategy. The government speeded up price controls and
spending on salaries ahead of 2015ís October elections.
Soft Drinks in Argentina report offers a
comprehensive guide to the size and shape of the market at a national level. It
provides the latest retail sales data (2011-2015), allowing you to identify the
sectors driving growth. It identifies the leading companies, the leading brands
and offers strategic analysis of key factors influencing the market Ė be they
legislative, distribution, packaging or pricing issues. Forecasts to 2020
illustrate how the market is set to change.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates,
Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading
* Use five-year forecasts to assess how the market is predicted to develop.