Vivaks DPPU in Soft Drinks (Macedonia)

 Published On: Apr, 2015 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
The strategic goal of Vivaks DPPU is to maintain its position of being Macedoniaís most-successful domestic soft drinks manufacturing company. The company focuses exclusively on soft drinks production and is particularly strong in the juice and RTD tea categories. The company will continue to pursue its main goal of increasing its value shares across these soft drinks categories and maintain its strong positions there by investing further in new product development, advertising and marketing.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Vivaks DPPU: Operational Indicators
Company Background
Competitive Positioning
Summary 2 Vivaks DPPU: Competitive Position 2014

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