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Dabur India Ltd aims to strengthen its rural outreach and penetration by
offering its products at affordable price points and consistently rationalising
its product offering. The company has plans to launch new juices which will be
launched under its brand umbrella Hajmola. These juices will be targeted at
consumers who are looking for juices with digestive properties. The company also
has set up a new fruit juice facility in Sri Lanka to cater to the markets in
West and South India.
Euromonitor International Local Company Profiles are a concise set of briefings
detailing the strategic direction taken by a company. Discover key contact
details, the company background and their competitive positioning through this
collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates,
Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading
* Use five-year forecasts to assess how the market is predicted to develop.