Ringnes AS in Alcoholic Drinks (Norway)

 Published On: Jul, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Ringnes is expected to commit more resources to dynamic categories in beer, particularly dark beer, “lite” beer and non-alcoholic beer. A continued emphasis on product innovation is also expected in the dynamic cider/perry category. A move to acquire a microbrewery could also be on the agenda. Frydenlund was one of the brands underpinning volume growth for the company in 2014 and 2015. The fact that beer is enjoying more attention in the media and among the public will provide an opportunity for...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Alcoholic Drinks market;
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Strategic Direction
Key Facts
Summary 1 Ringnes AS: Key Facts
Summary 2 Ringnes AS: Operational Indicators
Competitive Positioning
Summary 3 Ringnes AS: Competitive Position 2015
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