Global Soft Drinks Market 2015-2019

 Published On: Dec, 2015 |    No of Pages: 96 |  Published By: Technavio-Infiniti Research | Format: PDF
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Overview of the global soft drinks market

Technavios research analyst predicts the global soft drinks market to grow steadily at a rate of 7% during the forecast period. The increase in the sale of premium-priced products such as RTD tea and coffee and functional drinks are the primary drivers of the growth of this market. The innovative marketing strategies being introduced by vendors is also driving the market growth. For instance, during April 2015, PepsiCo entered into a marketing partnership with NBA, making it the official partner of the NBA, Womens National Basketball Association, NBA Development League, and USA Basketball.

The stringent government regulations regarding the production and sale of soft drinks are expected to pose challenges to the market growth during the forecast period. For instance, during 2014, Mexico imposed additional taxes on the sale of soft drinks, to reduce its consumption within the country.

Segmentation by distribution channel and analysis of the soft drinks market

Hypermarkets and supermarkets
Convenience stores
On-trade

The hypermarket and supermarket distribution channel dominated the soft drinks market during 2014 with a market share of around 45%. The emergence of strong retail networks globally has contributed to the growth of this distribution channel.

Segmentation by category and analysis of the global soft drinks market

Carbonated soft drinks
Bottled water
Juices
RTD tea and coffee
Functional drinks

Carbonated soft drinks dominated the market with a share of 40% during 2014. The research report predicts the share of this segment to witness a decline during the forecast period. The rising awareness about the harmful effects of artificial sweeteners is driving consumers away from this segment.

Geographical segmentation and analysis of the global soft drinks market

Americas
APAC
Europe
MEA

The Americas accounted for 39% of the market share during 2014 and is expected to grow at a CAGR of 6% during the forecast period. The introduction of a soda tax in some of the countries in this region has had an adverse impact on the growth of sugary drinks. For instance, Mexico implemented a soda tax of 1% on all carbonated soft drinks during January 2014 which resulted in a 6% decline in the sales of these drinks by the end of 2014.

Competitive landscape and key vendors


The global soft drinks market is highly competitive due to the presence of numerous suppliers. The providers in this market compete on the basis of innovation in pricing strategy, product offerings, and distribution strategy. The competition is expected to intensify during the forecast period as a result of an increase in the launch of new product lines, especially natural ingredient-based soft drinks.

The leading vendors in the market are -

Coca-Cola
PepsiCo
Red Bull
Nestle Waters
Dr Pepper Snapple
Danone
Tingyi

Other prominent vendors in the market include Arizona Beverages, B Natural, Bai, Bisleri, Britvic, Dabur, Florida's natural growers, Hydro one beverage, Inko's, Innocent Drinks, Invo8, J.M.Smucker, Kraft, MD Drinks, Monster Beverage, Newman's own, Old Orchard Brands, Parle Agro, Prairie Farms Dairy, Redux Beverage, Rockstar, Royal Pacific Foods, Runa beverages, Staminade, Sunny Delight Beverages, Tampico, Ting Hsin International, Tradewinds beverage, Trend Food International, Turkey Hill Dairy, Unilever, Uni-President Enterprises, and Whiterock.

Key questions answered in the report include

What will the market size and the growth rate be in 2019
What are the key factors driving the global soft drinks market
What are the key market trends impacting the growth of the soft drinks market
What are the challenges to market growth
Who are the key vendors in this market space
What are the market opportunities and threats faced by the vendors in the global soft drinks market
Trending factors influencing the market shares of the Americas, APAC, Europe, and MEA
What are the key outcomes of the five forces analysis of the soft drinks market
Technavio also offers customization on reports based on specific client requirement.

Related reports:

Global Carbonated Drinks Market- Market Analysis Report 2015-2019
Energy Drinks Market in Latin America- Market Analysis Report 2015-2019
Global Coconut Water Market- Market Research Report 2015-2019
Global RTD Tea and Coffee Market 2015-2019
Hot Drinks Market in APAC 2015-2019
Table of Contents

PART 01: Executive summary
Highlights
PART 02: Scope of  the report
Market overview
Top-vendor offerings
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
PART 05: Market landscape
Market overview
Market size and forecast by revenue
Market size and forecast by volume
Five forces analysis
PART 06: Market segmentation by distribution channel
PART 07: Market segmentation by category
Comparative analysis of global soft drinks market by product segmentation 2014 and 2019
Global CSD market
Global bottled water market
Global juices and concentrates market
Global RTD tea and coffee market
Global functional drinks market
PART 08: Market segmentation by geography
Comparative analysis of global soft drinks market by geography 2014-2019
Soft drinks market in Americas
Soft drinks market in Europe
Soft drinks market in APAC
Soft drinks market in MEA
PART 09: Key leading countries
Soft drinks market in US
Soft drinks market in China
Soft drinks market in Japan
Soft drinks market in Brazil
Soft drinks market in Mexico
Soft drinks market in Germany
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
Competitive scenario
Market share analysis 2014
Other prominent vendors
PART 16: Key vendor analysis
Coca-Cola
Danone
Dr Pepper Snapple
Nestle Waters
PepsiCo
Red Bull
Tingyi
PART 17: Appendix
List of abbreviation
PART 18: Explore Technavio

List of Exhibits

Exhibit 01: Product offerings
Exhibit 02: Product cycle of soft drinks
Exhibit 03: Global soft drinks market by category
Exhibit 04: Global soft drinks market by revenue 2014-2019 ($ billions)
Exhibit 05: Global soft drinks market by volume 2014-2019 (billion liters)
Exhibit 06: Five forces analysis
Exhibit 07: Global soft drinks market by distribution 2014
Exhibit 08: Comparison between product categories of global soft drinks market by revenue 2014 and 2019
Exhibit 09: Overview of global CSD market
Exhibit 10: Global CSD market by revenue 2014-2019 ($ billions)
Exhibit 11: Global CSD market by volume 2014-2019 (billion liters)
Exhibit 12: Overview of global bottled water market
Exhibit 13: Global bottled water marketby revenue 2014-2019 ($ billions)
Exhibit 14: Global bottled water market by volume 2014-2019 (billion liters)
Exhibit 15: Overview of global juices and concentrates market
Exhibit 16: Global juices and concentrates market by revenue 2014-2019 ($ billions)
Exhibit 17: Global juices and concentrates market by volume 2014-2019 (billion liters)
Exhibit 18: Global RTD tea and coffee market by revenue 2014-2019 ($ billions)
Exhibit 19: Global RTD tea and coffee market by volume 2014-2019 (billion liters)
Exhibit 20: Overview of global functional drinks market
Exhibit 21: Global functional drinks market by revenue 2014-2019 ($ billions)
Exhibit 22: Global functional drinks market by volume 2014-2019 (billion liters)
Exhibit 23: Global soft drinks market by geography 2014-2019
Exhibit 24: Soft drinks market in Americas 2014-2019 ($ billions)
Exhibit 25: Soft drinks market in Europe 2014-2019 ($ billions)
Exhibit 26: Soft drinks market in APAC 2014-2019 ($ billions)
Exhibit 27: Soft drinks market in MEA 2014-2019 ($ billions)
Exhibit 28: Soft drinks market in US 2014 and 2019 ($ billions & billion liters)
Exhibit 29: Soft drinks market in China 2014 and 2019 ($ billions & billion liters)
Exhibit 30: Soft drinks market in Japan 2014 and 2019 ($ billions & billion liters)
Exhibit 31: Soft drinks market in Brazil 2014 and 2019 ($ billions & billion liters)
Exhibit 32: Soft drinks market in Mexico 2014 and 2019 ($ billions & billion liters)
Exhibit 33: Soft drinks market in Germany 2014 and 2019 ($ billions & billion liters)
Exhibit 34: Impact of drivers
Exhibit 35: Impact of drivers and challenges
Exhibit 36: Market share analysis of top vendors 2014
Exhibit 37: Coca-Cola: Business segmentation
Exhibit 38: Coca-Cola: Business segmentation by revenue 2014
Exhibit 39: Coca-Cola: Business segmentation by revenue 2013 and 2014 ($ millions)
Exhibit 40: Coca-Cola: Geographical segmentation by revenue 2014
Exhibit 41: Danone: Business segmentation
Exhibit 42: Danone: Business segmentation by revenue 2014
Exhibit 43: Danone: Business segmentation by revenue 2013 and 2014 ($ millions)
Exhibit 44: Danone: Geographical segmentation by revenue 2014
Exhibit 45: Dr Pepper Snapple: Business segmentation 2014
Exhibit 46: Dr Pepper Snapple: Business segmentation by revenue 2013 and 2014 ($ millions)
Exhibit 47: Dr Pepper Snapple: Geographical segmentation by revenue 2014
Exhibit 48: Nestle Waters: Business segmentation by revenue 2014
Exhibit 49: Nestle Waters: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 50: PepsiCo: Geographical segmentation by revenue 2014
Exhibit 51: Tingyi: Business segmentation by revenue 2014
Exhibit 52: Tingyi: Business segmentation by revenue 2013 and 2014 ($ billions)

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