Mey Icki San ve Tic AS in Alcoholic Drinks (Turkey)

 Published On: May, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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Mey Icki San ve Tic led spirits in 2016 and was ranked third within wine. The company strives to preserve its position as one of the leaders within the Turkish alcoholic drinks market, although it faces challenges from both local and multinational brands. In order to strengthen its position within the market, Mey Icki San ve Tic is increasing its investment in marketing campaigns, focusing on both its local and imported brands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Mey Icki San ve Tic AS: Key Facts
Competitive Positioning
Summary 2 Mey Icki San ve Tic AS: Competitive Position 2016

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