Arpanoosh Co in Alcoholic Drinks (Iran)

 Published On: Jun, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Arpanoosh is attempting to take the leading position within non/low alcohol beer from Behnoush Iran. The company has plans to repeat its success in 330ml glass bottles in 1.5-litre PET packaging in order to take the leading position in the category. Launching new flavours and strengthening the position of Istak as a fun drink will be key elements in reaching this goal.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Arpanoosh Co: Key Facts
Competitive Positioning
Summary 2 Arpanoosh Co: Competitive Position 2015
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