Behnoush Iran Co in Alcoholic Drinks (Iran)

 Published On: Jun, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
Behnoush Irans main aim is to stem the losses in its share of the Iranian non/low alcohol beer category by strengthening the position of its Delster brand. It plans to achieve this through innovation in flavours and packaging, along with distribution improvements. The company also plans to invest more in emerging categories other than beer, including carbonated juice drinks.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 Behnoush Iran Co: Key Facts
Summary 2 Behnoush Iran Co: Operational Indicators
Competitive Positioning
Summary 3 Behnoush Iran Co: Competitive Position 2015
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