Sirang Koohrang Co in Alcoholic Drinks (Iran)

 Published On: Aug, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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Sirang Koohrang is seeking to strengthen the position of its Bit Malt brand by expanding its product range and improving its distribution network. The company is trying to grow its share at the expense of category leader Behnoush. One way of achieving this is through packaging diversification, with the company introducing metal beverage cans in the Iranian market.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Sirang Koohrang Co: Key Facts
Competitive Positioning
Summary 2 Sirang Koohrang Co: Competitive Position 2016

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