Lotte Chilsung Beverage Co Ltd in Alcoholic Drinks (South Korea)

 Published On: Jun, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
The liquor division of Lotte Chilsung Beverage Co Ltd focused on introducing new beer and Fruit Soju brands in 2015 and the company plans to increase production capacity by expanding its factory. In addition, the company will also look to develop marketing strategies to increase the volume shares of its Cloud and Sunhari brands in beer and spirits respectively over the forecast period.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
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* Use five-year forecasts to assess how the market is predicted to develop.
LOTTE CHILSUNG BEVERAGE CO LTD IN ALCOHOLIC DRINKS (SOUTH KOREA)

LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Lotte Chilsung Beverage Co Ltd: Key Facts
Summary 2 Lotte Chilsung Beverage Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Lotte Chilsung Beverage Co Ltd: Competitive Position 2015
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