Pernod Ricard Deutschland GmbH in Alcoholic Drinks (Germany)

 Published On: Jun, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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The leading spirits player in Germany, Pernod Ricard will continue to focus on premiumisation, innovation and extension of its broad product portfolio in order to generate added value. Given German consumersí comparative affluence, Germany is one of the most important markets for Pernod Ricard, and the company will continue to invest in the market and meet consumersí demand for premium and international spirits.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Key Facts
Summary 1 Pernod Ricard Deutschland GmbH: Key Facts
Summary 2 Pernod Ricard Deutschland GmbH: Operational Indicators
Competitive Positioning
Summary 3 Pernod Ricard Deutschland GmbH: Competitive Position 2016

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