Market Research Archive

World Chocolate Day – Sinfully Pure Happiness

Be whatever the season, the thought of chocolate itself makes us licking our lips in eagerness of the sweetest day of the year. World’s Chocolate Day – sometimes called International Chocolate Day is celebrated annually on July 7. As
Jul 6, 2018

Walmart-Flipkart, When Bentonville met Bengaluru

The story of the world’s greatest ecommerce deal began almost two decades ago spanning across two continents. With secret negotiations and a local rival on the tail, it seemed like a never ending marathon for the involving
Jun 12, 2018

Welcoming Brazil – New Trendsetter of the Beauty Industry

Have you ever noticed a crowd of Brazilians on the beach, or in the football stands, or strolling along city streets? One thing stands out – they have style. Brazilians like to look and be beautiful, for

Market Research

Market research is a broad term used to describe the complex and precise process of research done in order to understand and target the desired market. To put it in simple terms, market research is collecting valuable
Jan 16, 2018