Portable Players in Greece

 Published On: Aug, 2017 |    No of Pages: 19 |  Published By: Euromonitor | Format: PDF
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Just as in 2016, wireless speakers has been the only category within portable players to record positive performance in Greece in 2017. The connectivity and all-in-one trends which are built around smartphones have had a positive impact on certain products such as wireless speakers and a devastating impact on others, such as portable media players. Wireless speakers, starting from a low point, are proliferating mainly among young consumers and in 2017 the category recorded a 5% increase in retai...

Portable Players in Greece report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

PORTABLE PLAYERS IN GREECE

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Portable Players by Category: Volume 2012-2017
Table 2 Sales of Portable Players by Category: Value 2012-2017
Table 3 Sales of Portable Players by Category: % Volume Growth 2012-2017
Table 4 Sales of Portable Players by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Portable Players: % Volume 2013-2017
Table 6 LBN Brand Shares of Portable Players: % Volume 2014-2017
Table 7 Distribution of Portable Players by Channel: % Volume 2012-2017
Table 8 Forecast Sales of Portable Players by Category: Volume 2017-2022
Table 9 Forecast Sales of Portable Players by Category: Value 2017-2022
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2017-2022
Executive Summary
Market Continues Declining Amidst Prolonged Uncertainty and Lack of Economic Development
Smartphones Mature But Remain Centre of Consumer Focus
Multinational Brands Dominate the Market
Battle Between Two Multinational Retail Giants, With Shift Towards Omnichannel Approach
Consumer Electronics Set To Decline Further Before Stabilising at Low Levels
Key Trends and Developments
Consumer Electronics Decline Once Again Amidst Economic Hardship and Uncertainty
Intense Competition Among Retail Giants Media Markt and Kotsovolos
Smartphones Mature But Remain Consumers' Top Priority
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2012-2017
Table 13 Sales of Consumer Electronics by Category: Value 2012-2017
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2012-2017
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2012-2017
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2013-2017
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2014-2017
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2012-2017
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2017-2022
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2017-2022
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2017-2022
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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