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Being an affiliate of LG Electronics Co Ltd, one of the largest companies in the country, the retailer tries to attain consumer recognition and approval through social services and good deeds. Such acts of social responsibility are highly required for large companies in South Korea, in order to build a healthy brand image. For instance, the retailer holds regular cooking classes and community service for low-income households nearby. The support for on local residents is used as marketing...Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.Product coverage: Major Appliances, Small Appliances. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?* Get a detailed picture of the Consumer Appliances market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the marketís major players and leading brands;* Use five-year forecasts to assess