Livestock and Poultry Breeding Equipment Demand and Competitive Landscape in China (2016)

 Published On: Jun, 2016 |    No of Pages: 90 |  Published By: Beijing Orient Agribusiness Consultant Ltd | Format: PDF
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This report is a reference for large animal husbandry equipment enterprises, large breeding enterprises and agricultural investment organizations to make important decision.   

Background
1 Livestock and poultry breeding features large scale and distinct regionalization in China
China is world’s largest pork and egg producing country and the second largest broiler producing country just after the US. In 2014, China’s hog slaughter was 735 million head, pork output was 56.7 million tons; egg output was 25 million tons; broiler slaughter was near 9 billion birds.
Hog, broiler and layer breeding in China also shows obvious regional characteristics, see Figure 1-3.

2 Scale degree and mechanization level of livestock and poultry breeding is increasing constantly
As the rising of rural labor cost, the scale degree of livestock and poultry breeding is increasing constantly. The slaughter of pig farms with annual slaughter of over 500 head accounted for about 46% of national hog slaughter in 2013, increasing by about 34% from ten years ago; it’s predicted that this proportion would increased to more than 50% in 2015. The scale degree of broiler breeding is higher, in terms of slaughter, the proportion of farms with annual slaughter of 10,000 birds was about 80%, while family farm with annual slaughter of 10,000-50,000 birds is the main body of broiler breeding, and its proportion was about 39.3% in 2014 and increased by 13.8% from ten years ago.

In spite of various main parts, breeding ways and greater difference of breeding scales, the mechanization level of livestock and poultry farms of different types and scales is increasing continuously with the rising of rural labor cost in recent ten years.

3 The development of livestock and poultry breeding equipment industry can’t meet domestic market demand
Domestic labor cost is increasing continuously, and the price of relevant equipment produced by domestic livestock and poultry breeding equipment manufacturers is low relatively, so the equipment is rapidly promoted and applied in market.

In order to raise market share, domestic livestock and poultry breeding equipment manufacturers and suppliers continuously increase their sales volume of equipment by cooperating with breeding enterprises directly or by inner merger and acquisitions in the industry. As for foreign equipment manufacturers, suppliers and retailers, some of them build joint venture, some build sole corporation and some set up sales organization to promote their equipment with high quality

Now, there are many livestock and poultry breeding equipment manufacturers in domestic, but home equipment still is in a period of imitation and has greater gap compared with imported equipment in production process, materials and other basic aspects, the core component and control system of animal husbandry equipment still depend on import. Foreign enterprises continuously increase promotion and marketing in domestic market, but for higher promotion and marketing cost, the production benefits of foreign enterprises are affected greatly.

Taking four major livestock and poultry breeds including hog, broiler (yellow feather and white feather broiler) and layer as objects, the report focuses on the analysis of following five aspects:
1) Development status, future development model and development potential of China’s animal husbandry
2) Use characteristics of equipment for different livestock and poultry breeds and different breeding ways
3) Characteristics and current situation of market demand of animal husbandry equipment in China
4) Demand potential of animal husbandry equipment market in the future
5) Main animal husbandry equipment corporations and industrial competitive landscape.

This report is a reference for large animal husbandry equipment enterprises, large breeding enterprises and agricultural investment organizations to make important decision.
BACKGROUND II
PART ONE: PRODUCTION AND FUTURE DEVELOPMENT POTENTIAL OF CHINA’S ANIMAL HUSBANDRY INDUSTRY 1
1 INVENTORY, SLAUGHTER AND OUTPUT OF MAIN LIVESTOCK AND POULTRY BREEDS IN CHINA IN 2014 1
1.1 Year-end inventory 1
1.2 Slaughter 1
1.3 Animal products output 2
2 OUR COUNTRY’S MAIN ANIMAL PRODUCTS CONSUMER MARKET STILL HAS GREATER POTENTIAL 2
2.1 Per capita consumption comparison of animal products between China and foreign countries 2
2.2 Forecast of China’s consumption of main animal products in the future 3
PART TWO: HOG BREEDING EQUIPMENT DEMAND AND COMPETITIVE LANDSCAPE IN CHINA 5
1 CHINA’S HOG PRODUCTION AND FUTURE VARIATION TREND (2025) 5
1.1 Hog inventory change 5
1.2 Hog slaughter change 6
1.3 Hog inventory and slaughter forecast 7
2 CHINA’S HOG BREEDING MODES AND FUTURE CHANGE TREND 8
2.1 Change characteristics of various hog breeding modes 8
2.1.1 Proportion of individual farmers and professional farmers declines sharply 8
2.1.2 Slaughter proportion of scale farms rises up 9
2.1.3 Slaughter volume of integrated large scale breeding enterprises is limited 10
2.1.4 Enterprises with “Company + farmer” mode have obvious advantages 11
2.2 Per capita raising number and per capita output value of various hog breeding modes 12
2.2.1 Professional farmers 12
2.2.2 Scale farms 12
2.2.3 “Company + farmer” mode breeding enterprises 12
2.2.4 Integrated large scale breeding enterprises 12
2.3 Variation trend of hog breeding modes of different scales in the future 13
2.3.1 Hog scale degree will rise up to about 88% 13
2.3.2 The slaughter proportion of “company +farmer” mode will reach 7% 14
3 USE CHARACTERISTICS OF EQUIPMENT FOR VARIOUS HOG BREEDING MODES 14
3.1 Individual farmers and professional farmers 14
3.2 Scale farms 15
3.3 “Company + farmer” mode breeding enterprises 16
3.4 Integrated large scale breeding enterprises 17
4 HOG BREEDING EQUIPMENT DEMAND AND MARKET SHARES OF DIFFERENT TYPES OF MANUFACTURERS 18
4.1 Hog breeding equipment demand 18
4.2 Market shares of different types of manufacturers 19
4.3 Development characteristics of foreign hog breeding equipment manufacturers in China 20
5 INFLUENCING FACTORS OF EQUIPMENT PURCHASING DECISION OF FARMERS AND THEIR RANKING 21
5.1 Influencing factors of equipment purchasing decision of farmers 21
5.1.1 Hog breeding scale 21
5.1.2 Hog breeding benefits 21
5.1.3 Capital status of investors 22
5.1.4 Participation degree of contract breeding 22
5.1.5 Equipment price 22
5.1.6 Equipment performance and quality 22
5.1.7 Service of equipment supplier 22
5.1.8 Policy support of government 23
5.2 Influencing factors ranking 23
6 FORECAST ON HOG BREEDING EQUIPMENT DEMAND IN THE FUTURE (2025) 24
6.1 Variation trend of equipment application of different scale hog breeding modes 24
6.2 Estimation on market capacity of hog breeding equipment 25
7 DOMESTIC, FOREIGN AND JOINT-VENTURED MANUFACTURERS OF HOG BREEDING EQUIPMENT 26
7.1 Big Herdsman Machinery Co., LTD 26
7.2 Big Dutchman (Tianjin) Livestock Equipment Co., Ltd. 27
7.3 BEIJING KINGPENG ANIMAL HUSBANDRY TECHNOLOGY CO., LTD. 27
7.4 Shanghai Extra Machinery Co., Ltd. 28
7.5 Guangdong Nanmu Machinery and Equipment Co., Ltd. 28
7.6 Gaotang Shuanglong Machinery Co., Ltd. 28
7.7 GSI in China 29
7.8 Beijing Dahong Hengfeng Livestock Technology Co., Ltd. 29
7.9 Guangzhou Huanan Poultry Equipment Co., Ltd. 30
7.10 Guangdong Guangxing Animal Husbandry Equipment Co., Ltd. 30
PART THREE: LAYER BREEDING EQUIPMENT DEMAND AND COMPETITIVE LANDSCAPE IN CHINA 32
1 CHINA’S LAYER PRODUCTION AND FUTURE VARIATION TREND (2025) 32
1.1 Layer inventory change 32
1.2 Forecast on layer inventory variation trend 33
2 LAYER BREEDING MODES AND FUTURE CHANGE TREND IN CHINA 34
2.1 Change characteristics of different layer breeding modes 34
2.1.1 Inventory and inventory proportion of small and individual farmers decline obviously 34
2.1.2 Inventory and inventory proportion of large and middle size layer farms increase sharply 35
2.1.3 Change of inventory and inventory proportion of major large scale layer breeding enterprises 36
2.2 Per capita raising number and per capita output of different types of layer breeding modes 37
2.2.1 Professional farmers 37
2.2.2 Large and middle-sized farms 37
2.2.3 Major large scale breeding enterprises 37
2.3 Variation trend of layer breeding modes of different scales in the future 38
3 USE CHARACTERISTICS OF EQUIPMENT FOR DIFFERENT TYPES OF LAYER BREEDING MODES 39
3.1 Small and individual farmers 39
3.2 Large and middle-sized farms 39
3.3 Large scale breeding enterprises 40
4 LAYER BREEDING EQUIPMENT DEMAND AND MARKET SHARES OF DIFFERENT TYPES OF MANUFACTURERS 41
4.1 Layer breeding equipment demand 41
4.2 Market shares of different types of manufacturers 42
4.3 Development characteristics of foreign layer breeding equipment manufacturers in China 43
5 INFLUENCING FACTORS OF EQUIPMENT PURCHASING DECISION OF FARMERS AND THEIR RANKING 44
5.1 Influencing factors of equipment purchasing decision of farmers 44
5.1.1 Layer breeding benefits 44
5.1.2 Layer breeding modes 44
5.1.3 Layer breeding scale 45
5.1.4 Labor cost 45
5.1.5 Contract breeding mode 45
5.1.6 Equipment price 45
5.1.7 Equipment performance and quality 45
5.1.8 Service of equipment supplier 45
5.1.9 Policy support of government 46
5.2 Influencing factors ranking 46
6 FORECAST ON LAYER BREEDING EQUIPMENT DEMAND IN THE FUTURE (2025) 46
6.1 Variation trend of equipment application of different scale layer breeding modes 46
6.2 Estimation on market capacity of layer breeding equipment 48
7 DOMESTIC, FOREIGN AND JOINT-VENTURED MANUFACTURERS OF LAYER BREEDING EQUIPMENT 48
7.1 Big Dutchman (Tianjin) Livestock Equipment Co., Ltd. 49
7.2 Guangdong Guangxing Group 49
7.3 Big Herdsman Machinery Co., LTD 50
7.4 Shanghai Extra Machinery Co., Ltd. 50
7.5 Chore-Time Brock International 51
7.6 Guangzhou Huanan Poultry Equipment Co., Ltd. 51
7.7 Henan Jinfeng Poultry Equipment Co., Ltd. 52
7.8 Qindao Tianrui Poultry Equipment Co., Ltd. 52
7.9 Tianjin Boil Dairy and Poultry Equipments Co., Ltd. 53
7.10 Langfang Yanbei Animal Husbandry Machinery Group Co., Ltd. 53
PART FOUR: BROILER BREEDING EQUIPMENT DEMAND AND COMPETITIVE LANDSCAPE IN CHINA 54
1 CHINA’S BROILER PRODUCTION AND FUTURE VARIATION TREND (2025) 54
1.1 White feather broiler production and future variation trend 54
1.1.1 Slaughter change of white feather broiler 54
1.1.2 Forecast on change trend of white feather broiler slaughter 55
1.2 Yellow feather broiler production and future variation trend 56
1.2.1 Slaughter change of yellow feather broiler 56
1.2.2 Forecast on change trend of yellow feather broiler slaughter 57
2 BROILER BREEDING MODES AND FUTURE CHANGE TREND IN CHINA 58
2.1 Different breeding modes of white feather broiler and their change characteristics 58
2.1.1 Integrated large scale breeding enterprises and change of their  slaughter proportion 58
2.1.2 “Company +farmer” type breeding enterprises and change of their slaughter proportion 59
2.1.3 Slaughter of large and middle-sized farms and change of their slaughter proportion 60
2.1.4 Slaughter and slaughter proportion change of small farmers 61
2.2 Different breeding modes of yellow feather broiler and their change characteristics 62
2.2.1 Integrated large scale breeding enterprises and change of their  slaughter proportion 62
2.2.2 “Company +farmer” type breeding enterprises and change of their  slaughter proportion 63
2.2.3 Slaughter of large and middle-sized farms and change of their slaughter proportion 64
2.2.4 Slaughter and slaughter proportion change of small and individual farmers 65
2.3 Per capita raising number and per capita output of different types of broiler breeding modes 66
2.3.1 Per capita raising number and per capita output of different types of white feather broiler breeding modes 66
2.3.2 Per capita raising number and per capita output of different types of yellow feather broiler breeding modes 67
2.4 Variation trend of broiler breeding modes of different scales in the future 68
2.4.1 Variation trend of white feather broiler breeding modes of different scales 68
2.4.2 Variation trend of yellow feather broiler breeding modes of different scales 68
3 USE CHARACTERISTICS OF EQUIPMENT FOR DIFFERENT TYPES OF BROILER BREEDING MODES 69
3.1 Use characteristics of white feather broiler breeding equipment 69
3.1.1 Integrated large scale breeding enterprises 69
3.1.2 “Company + farmer” type breeding enterprises 70
3.1.3 Large and middle-sized farms 71
3.1.4 Small farmers 72
3.2 Use characteristics of yellow feather broiler breeding equipment 73
3.2.1 Integrated large scale breeding enterprises 73
3.2.2 “Company + farmer” type breeding enterprises 73
3.2.3 Large and middle-sized farms 74
3.2.4 Small and individual farmers 74
4 BROILER BREEDING EQUIPMENT DEMAND AND MARKET SHARES OF DIFFERENT TYPES OF MANUFACTURERS 75
4.1 Broiler breeding equipment demand 75
4.1.1 Estimation on breeding equipment demand of white feather broiler 75
4.1.2 Estimation on breeding equipment demand of yellow feather broiler 76
4.2 Market shares of different types of broiler equipment manufacturers 77
4.3 Development characteristics of foreign broiler breeding equipment manufacturers in China 78
5 INFLUENCING FACTORS OF BROILER BREEDING EQUIPMENT PURCHASING DECISION AND THEIR RANKING 79
5.1 Influencing factors of equipment purchasing decision of farmers 79
5.1.1 Broiler breeding modes 79
5.1.2 Broiler breeding scale 79
5.1.3 Closeness of contractual breeding 80
5.1.4 Labor cost 80
5.1.5 Equipment price 80
5.1.6 Equipment performance and quality 80
5.1.7 Service of equipment supplier 80
5.1.8 Policy support of government 81
5.2 Influencing factors ranking 81
6 FORECAST ON BROILER BREEDING EQUIPMENT DEMAND IN THE FUTURE (2025) 81
6.1 Forecast on white feather broiler breeding equipment demand in the future 81
6.1.1 Variation trend of equipment application of different scale white feather broiler breeding modes 81
6.1.2 Estimation on market capacity of white feather broiler breeding equipment 82
6.2 Forecast on yellow feather broiler breeding equipment demand in the future 83
6.2.1 Variation trend of equipment application of different scale yellow feather broiler breeding modes 83
6.2.2 Estimation on market capacity of yellow feather broiler breeding equipment 84
7 DOMESTIC, FOREIGN AND JOINT-VENTURED MANUFACTURERS OF BROILER BREEDING EQUIPMENT 84
7.1 Big Herdsman Machinery Co., LTD 85
7.2 Big Dutchman (Tianjin) Livestock Equipment Co., Ltd. 85
7.3 Qingdao Xinfutai Industrial Corporation. LTD. 86
7.4 Guangdong Guangxing Animal Husbandry Equipment Co., Ltd. 86
7.5 Shanghai Extra Machinery Co., Ltd. 87
7.6 Guangzhou Huanan Poultry Equipment Co., Ltd. 87
7.7 Henan Jinfeng Poultry Equipment Co., Ltd. 88
7.8 Shanghai Val-coLivestock Equipment Co., Ltd. 88
7.9 GSI in China 89
7.10 Langfang Yanbei Animal Husbandry Machinery Group Co., Ltd. 90
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