Dixons South East Europe SA in Consumer Electronics (Greece)

 Published On: Aug, 2017 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
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Kotsovolos, operated by Dixons South East Europe SA, has engaged in fierce competition with Media Markt, owned by the German Metro Group, in order to retain its leading position in the Greek consumer electronics market and take advantage of the closure of the Electroniki Athinon chain in April 2016. Despite the unfavourable economic conditions, Kotsovolos is investing in the opening of new outlets and the transfer and renovation of others, under a EUR13.5 million investment scheme for 2015-2017.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics, Tablets by OS.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Strategic Direction
Key Facts
Summary 1 Dixons South East Europe SA: Key Facts
Summary 2 Dixons South East Europe SA: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
Summary 3 Dixons South East Europe SA: Competitive Position 2016

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