Euronics Italia SpA in Consumer Electronics (Italy)

 Published On: Oct, 2016 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
As one of Italy's leading electronics and appliance specialist retailers, Euronics was nonetheless forced to undergo a reorganisation of its outlets during the review period. The company is trialling various formats in order to defend its declining market share, such as Euronics XXL, a larger format store, or Euronics 3.0, which was introduced in 2012. The Euronics 3.0 store concept offers a multimedia and interactive shopping experience, with areas devoted to particular products and brands. The...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, LCD TVs by Screen Type, Mobile Phones by Type of Contract, Portable Consumer Electronics, Smartphones by OS, Tablets by OS, TVs by Network Connectivity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Consumer Electronics market;
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* Use five-year forecasts to assess how the market is predicted to develop.
EURONICS ITALIA SPA IN CONSUMER ELECTRONICS (ITALY)

Strategic Direction
Key Facts
Summary 1 Euronics Italia SpA: Key Facts
Summary 2 Euronics Italia SpA: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
Summary 3 Euronics Italia SpA: Competitive Position 2015

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