Colour Cosmetics in Vietnam

 Published On: May, 2017 |    No of Pages: 32 |  Published By: Euromonitor | Format: PDF
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In 2016, thanks to the development of social networks and increases in living standards, Vietnamese woman tended to follow Western culture and were more conscious of their appearance. Besides successful professional women, many consumers aged 20 to 35 in large cities were willing to buy colour cosmetic products and use them more often than in the past. Moreover, the numerous promotional events run by manufacturers such as LG Vina Cosmetics Co Ltds The Face Shop, Revlon Inc and Oriflame Vietnam...

Colour Cosmetics in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

COLOUR COSMETICS IN VIETNAM

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2011-2016
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2011-2016
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2012-2016
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2013-2016
Table 6 LBN Brand Shares of Eye Make-up: % Value 2013-2016
Table 7 LBN Brand Shares of Facial Make-up: % Value 2013-2016
Table 8 LBN Brand Shares of Lip Products: % Value 2013-2016
Table 9 LBN Brand Shares of Nail Products: % Value 2013-2016
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2013-2016
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2016-2021
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2016-2021
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2016-2021
Oriflame Vietnam Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 1 Oriflame Vietnam Ltd: Key Facts
Competitive Positioning
Summary 2 Oriflame Vietnam Ltd: Competitive Position 2016
Saigon Cosmetics Corp in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 3 Saigon Cosmetics Corp: Key Facts
Competitive Positioning
Summary 4 Saigon Cosmetics Corp: Competitive Position 2016
Unilever Vietnam International Co Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 5 Unilever Vietnam International Co Ltd: Key Facts
Competitive Positioning
Summary 6 Unilever Vietnam International Co Ltd: Competitive Position 2016
Executive Summary
Beauty and Personal Care Experiences Healthy Value Growth in 2016
Unauthorised Parallel Imports Remain A Threat To Beauty and Personal Care Growth in Vietnam
International Brands Remain Dominant
Natural Products Trend Increases Strongly in 2016
Beauty and Personal Care Expected To Be More Competitive Over the Forecast Period
Key Trends and Developments
Unauthorised Parallel Imports Continue To Limit Growth in Beauty and Personal Care
Natural Products Gain Popularity
Slight Shift From Mass To Premium Brands in Big Cities
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 23 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 24 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources

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