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Cameroon: market research reports

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SODIACAM in Packaged Food (Cameroon)

29 Nov 2017  |  Published by:  Euromonitor
SODIACAM is involved in the distribution of packaged food to other retailers and is positioned as the representative of the Leader Price private label range in Cameroon. The company’s main strategy is to distribute packaged foods at wholesale to professional foodservice players such as restaurants, ...
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NT Foods Co in Packaged Food (Cameroon)

29 Nov 2017  |  Published by:  Euromonitor
NT Foods manufactures a soy based dried baby food solution for low and middle income consumers from local products such as corn and groundnuts. The company, which entered the area in 2010, aims to target low budget families that cannot afford to buy milk formula by selling its soy baby food formula ...
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Margacam SARL Cameroon in Packaged Food (Cameroon)

29 Nov 2017  |  Published by:  Euromonitor
Margacam is a packaged food company that produces margarine and dairy products such as yoghurt. The company aims to be among the leaders within packaged food by producing fresh and premium quality products at competitive prices.Euromonitor International Local Company Profiles are a concise set of br...
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Camlait SA in Packaged Food (Cameroon)

29 Nov 2017  |  Published by:  Euromonitor
Camlait focuses on the production of butter, margarine, UHT milk, yoghurt, juices, and soy based drinks, as well as the distribution of baby formula. The company particularly benefits from the long-standing presence of its Camlait brand in Cameroon, profiting from a well-established distribution net...
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Azur SA in Packaged Food (Cameroon)

29 Nov 2017  |  Published by:  Euromonitor
While Azur plans to enter the dairy category with margarine products, it has yet to make this move. The company currently markets its products in Cameroon, Chad, Nigeria, Central African Republic, Congo-Brazzaville and Gabon and has a production capacity of nearly 200 tonnes of refined palm oil per ...
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Africa Food Distribution in Packaged Food (Cameroon)

29 Nov 2017  |  Published by:  Euromonitor
Africa Food Distribution is active in multiple business channels, notably manufacturing and distribution to other wholesalers and retailers. The company aims to become the most successful distributor of packaged foods in Cameroon over the forecast period, with its most successful manufactured brand ...
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Packaged Food in Cameroon

29 Nov 2017  |  Published by:  Euromonitor
Packaged food value sales continued to increase in Cameroon in 2017. With most products sold in Cameroon being imported and the majority of consumers being price sensitive, it was imperative for retailers to remain price competitive and broaden their brand portfolios, thus catering to customers with...
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Rice, Pasta and Noodles in Cameroon

21 Nov 2017  |  Published by:  Euromonitor
Population growth continued to drive the demand for rice, pasta and noodles in 2017. Demand was also enhanced by their greater appeal to a growing consumer base by catering to all income brackets. However, higher-income consumers tend to prefer packaged food while lower-income consumers favour unpac...
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Processed Meat and Seafood in Cameroon

21 Nov 2017  |  Published by:  Euromonitor
Processed meat and seafood saw retail sales growth of 9% in current value terms and 4% in volume terms in 2017 to reach XAF41 billion and 13,000 tonnes. This exceeded the growth rate in value terms in 2017. The rise of modern retailers continued to positively impact the category by offering customer...
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Processed Fruit and Vegetables in Cameroon

21 Nov 2017  |  Published by:  Euromonitor
Although Cameroonians do not usually consume fruit and vegetables in processed form, the rise of modern grocery retailers continued to positively impact sales. As a result, customers were offered a wide variety of products across price bands, which cater to consumers from all socioeconomic backgroun...
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Breakfast Cereals in Cameroon

21 Nov 2017  |  Published by:  Euromonitor
Breakfast cereals saw retail sales rise by 7% in current value terms and 3% in volume terms in 2017 to reach XAF4 billion and 600 tonnes. Whilst some middle-income consumers were willing to trade-up to higher-priced products, particularly healthier and more convenient variants, breakfast cereals’ gr...
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Baked Goods in Cameroon

21 Nov 2017  |  Published by:  Euromonitor
Population growth continued to drive the increase in sales of baked goods in Cameroon. Given the socioeconomic situation, most consumers sought cheaper alternatives, such as brioche, baguettes and other artisanal products. In addition, ongoing female emancipation and increasingly busy lifestyles pus...
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Spreads in Cameroon

16 Nov 2017  |  Published by:  Euromonitor
Independent small grocers have traditionally driven sales of spreads due to catering for low-income consumers who make purchases on a daily basis due to their low purchasing power. Although not readily available to low-income consumers, products such as homemade peanut butter are popular but mainly ...
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Soup in Cameroon

16 Nov 2017  |  Published by:  Euromonitor
Expatriates and well-travelled consumers drove demand for packaged soup in 2017. With African cuisine being traditional, Cameroonians are not accustomed to packaged soup, which offers mostly Mediterranean flavours. Indeed, Cameroonians tend to prepare meals from fresh produce and are therefore not r...
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Ready Meals in Cameroon

16 Nov 2017  |  Published by:  Euromonitor
Ready meals in Cameroon often retail at high unit prices, making them inaccessible to consumers in all income brackets. Consumer awareness of such products also remains low, thus negatively impacting sales.Ready Meals in Cameroon report offers a comprehensive guide to the size and shape of the marke...
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Total 329 records.