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The highly apparent health and wellness trend within drinking milk products
continued in 2014 and 2015. Milk fortified with vitamin D, which goes under the
name ‘ekstra lettmelk’ in Norway, drove total volume sales of milk from 2003
onwards. However, it was not until the beginning of the review period that the
sales of organic milk and lactose-free milk started to develop at a more notable
pace. In 2014, both organic milk and lactose-free milk increased by 29% in total
volume terms, according...
Drinking Milk Products in Norway report offers a
comprehensive guide to the size and shape of the market at a national level. It
provides the latest retail sales data 2010-2014, allowing you to identify the
sectors driving growth. It identifies the leading companies, the leading brands
and offers strategic analysis of key factors influencing the market - be they
new product developments, distribution or pricing issues. Forecasts to 2019
illustrate how the market is set to change.
Product coverage: Flavoured Milk Drinks, Milk, Non-Dairy Milk Alternatives,
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading
* Use five-year forecasts to assess how the market is predicted to develop.