Drinking Milk Products in Turkey

 Published On: Aug, 2017 |    No of Pages: 42 |  Published By: Euromonitor | Format: PDF
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Increasing consumer interest in a large number of new products launched during the last two years of the review period, particularly health-oriented products, contributed to robust growth in drinking milk products current value sales in 2017. Included among these launches was a new Ülker Icim strawberry and chocolate flavoured milk drinks product introduced by Ak Gida in 2017. This was the first flavoured milk drinks product to be made available in a 500ml glass bottle in Turkey. Prior to this,...

Drinking Milk Products in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

DRINKING MILK PRODUCTS IN TURKEY

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Drinking Milk Products by Category: Volume 2012-2017
Table 2 Sales of Drinking Milk Products by Category: Value 2012-2017
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2012-2017
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2013-2017
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2014-2017
Table 7 Distribution of Drinking Milk Products by Format: % Value 2012-2017
Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2017-2022
Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2017-2022
Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2017-2022
Sütas As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 1 Sütas AS: Key Facts
Summary 2 Sütas AS: Operational Indicators
Competitive Positioning
Summary 3 Sütas AS: Competitive Position 2017
Unilever Türk San Ve Tic As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 4 Unilever Türk San ve Tic AS: Key Facts
Competitive Positioning
Summary 5 Unilever Türk San ve Tic AS: Competitive Position 2017
Yildiz Holding As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 6 Yildiz Holding AS: Key Facts
Competitive Positioning
Summary 7 Yildiz Holding AS: Competitive Position 2017
Executive Summary
Packaged Food in Turkey Registers Single-digit Current Value Growth in 2017
the Market Maintains Growth Despite Continuing Political and Economic Difficulties
Artisanal Products Lose Share To Packaged Food
Value Share of Modern Grocery Retailers Rises Over the Review Period
Packaged Food To Post Healthy Growth Over the Forecast Period
Key Trends and Developments
the Main Determinant of Growth of Packaged Food Is Rapid Urbanisation and the Young Population of the Country
Import Taxes on Livestock Coming Into the Country Reduce in 2017, Affecting Sales of Processed Red Meat
Health and Wellness Products Are in Greater Demand From Consumers
Private Label Records A Growing Value Share Within Packaged Food
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
Market Data
Table 16 Sales of Packaged Food by Category: Volume 2012-2017
Table 17 Sales of Packaged Food by Category: Value 2012-2017
Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 23 Penetration of Private Label by Category: % Value 2012-2017
Table 24 Distribution of Packaged Food by Format: % Value 2012-2017
Table 25 Distribution of Packaged Food by Format and Category: % Value 2017
Table 26 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 27 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 8 Research Sources

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