Yoghurt and Sour Milk Products in South Korea

 Published On: Oct, 2015 |    No of Pages: 36 |  Published By: Euromonitor | Format: PDF
Yoghurt and sour milk products decreased in both value and volume terms in 2015. Drinking yoghurt, which had the largest value share, declined by -4% in value terms due to absence of new products. On the other hand, most categories of spoonable yoghurt (excluding fruited yoghurt) had healthy value growth due to the craze of Greek yoghurt. Flavoured yoghurt, which was mainly targeted at children, saw positive value and volume growth in 2015 thanks to active marketing campaigns using famous...

Euromonitor International's Yoghurt and Sour Milk Products in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
YOGHURT AND SOUR MILK PRODUCTS IN SOUTH KOREA
LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2010-2015
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2010-2015
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2010-2015
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2010-2015
Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2010-2015
Table 6 Sales of Fruited Yoghurt by Flavour: Rankings 2010-2015
Table 7 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2011-2015
Table 8 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2012-2015
Table 9 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2010-2015
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020
Table 13 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020
Maeil Dairies Co Ltd in Packaged Food (south Korea)
Strategic Direction
Key Facts
Summary 1 Maeil Dairies Co Ltd: Key Facts
Summary 2 Maeil Dairies Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Maeil Dairies Co Ltd: Competitive Position 2015
Namyang Dairy Products Co Ltd in Packaged Food (south Korea)
Strategic Direction
Key Facts
Summary 4 Namyang Dairy Products Co Ltd: Key Facts
Summary 5 Namyang Dairy Products Co Ltd: Operational Indicators
Competitive Positioning
Summary 6 Namyang Dairy Products Co Ltd: Competitive Position 2015
Seoul Dairy Cooperative in Packaged Food (south Korea)
Strategic Direction
Key Facts
Summary 7 Seoul Dairy Cooperative: Key Facts
Summary 8 Seoul Dairy Cooperative: Operational Indicators
Competitive Positioning
Summary 9 Seoul Dairy Cooperative: Competitive Position 2015
Executive Summary
the Packaged Food Market Records Only Marginal Value Growth in 2015
Popular TV Cooking Shows and the Mersc Virus Strongly Influence Packaged Food
Players Increasingly Consider Consumers' Lifestyles in Their Marketing Strategies
Convenience Stores and Warehouse Clubs Record A Better Performance in 2015
the Packaged Food Market Is Expected To Decline Slightly Over the Forecast Period
Key Trends and Developments
Sweet Flavours With Honey and Fruit Shape New Product Developments
TV Cookery Shows Provide Players With An Excellent Marketing Opportunity
Famous Restaurant Menus Find Their Way Into Packaged Food
Overall Packaged Food Retains Positive Value Growth Despite Negative Social Issues
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Market Data
Table 18 Sales of Packaged Food by Category: Volume 2010-2015
Table 19 Sales of Packaged Food by Category: Value 2010-2015
Table 20 Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 21 Sales of Packaged Food by Category: % Value Growth 2010-2015
Table 22 GBO Company Shares of Packaged Food: % Value 2011-2015
Table 23 NBO Company Shares of Packaged Food: % Value 2011-2015
Table 24 LBN Brand Shares of Packaged Food: % Value 2012-2015
Table 25 Penetration of Private Label by Category: % Value 2010-2015
Table 26 Distribution of Packaged Food by Format: % Value 2010-2015
Table 27 Distribution of Packaged Food by Format and Category: % Value 2015
Table 28 Forecast Sales of Packaged Food by Category: Volume 2015-2020
Table 29 Forecast Sales of Packaged Food by Category: Value 2015-2020
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020
Sources
Summary 10 Research Sources

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