The 2016-2021 Outlook for Natural Cheese Substitutes in the United States

 Published On: Apr, 2015 |    No of Pages: 705 |  Published By: Icon Group International, Inc | Format: PDF
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This econometric study covers the latent demand outlook for natural cheese substitutes across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 12,400 cities in the United States. For each city in question, the percent share the city is of its state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis--vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for natural cheese substitutes. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in the United States). This study gives, however, my estimates for the latent demand, or the P.I.E., for natural cheese substitutes in the United States. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of the United States. For each state, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Table Of Contents:

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 12
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
1.4 Frequently Asked Questions (FAQ) 13
1.4.1 Category Definition 13
1.4.2 Units 13
1.4.3 Methodology 15
2 SUMMARY OF FINDINGS 17
2.1 Latent Demand in The US 18
3 FAR WEST 19
3.1 Executive Summary 19
3.2 Latent Demand by Year - Alaska 20
3.3 Cities Sorted by Rank - Alaska 21
3.4 Cities Sorted by Zipcode - Alaska 22
3.5 Latent Demand by Year - California 24
3.6 Cities Sorted by Rank - California 25
3.7 Cities Sorted by Zipcode - California 45
3.8 Latent Demand by Year - Hawaii 66
3.9 Cities Sorted by Rank - Hawaii 67
3.10 Cities Sorted by Zipcode - Hawaii 69
3.11 Latent Demand by Year - Nevada 72
3.12 Cities Sorted by Rank - Nevada 73
3.13 Cities Sorted by Zipcode - Nevada 74
3.14 Latent Demand by Year - Oregon 76
3.15 Cities Sorted by Rank - Oregon 77
3.16 Cities Sorted by Zipcode - Oregon 81
3.17 Latent Demand by Year - Washington 85
3.18 Cities Sorted by Rank - Washington 86
3.19 Cities Sorted by Zipcode - Washington 93
4 GREAT LAKES 101
4.1 Executive Summary 101
4.2 Latent Demand by Year - Illinois 102
4.3 Cities Sorted by Rank - Illinois 103
4.4 Cities Sorted by Zipcode - Illinois 117
4.5 Latent Demand by Year - Indiana 131
4.6 Cities Sorted by Rank - Indiana 132
4.7 Cities Sorted by Zipcode - Indiana 138
4.8 Latent Demand by Year - Michigan 145
4.9 Cities Sorted by Rank - Michigan 146
4.10 Cities Sorted by Zipcode - Michigan 155
4.11 Latent Demand by Year - Ohio 164
4.12 Cities Sorted by Rank - Ohio 165
4.13 Cities Sorted by Zipcode - Ohio 178
4.14 Latent Demand by Year - Wisconsin 191
4.15 Cities Sorted by Rank - Wisconsin 192
4.16 Cities Sorted by Zipcode - Wisconsin 201
5 MID-ATLANTIC 211
5.1 Executive Summary 211
5.2 Latent Demand by Year - Delaware 213
5.3 Cities Sorted by Rank - Delaware 214
5.4 Cities Sorted by Zipcode - Delaware 215
5.5 Latent Demand by Year - District of Columbia 216
5.6 Cities Sorted by Rank - District of Columbia 217
5.7 Cities Sorted by Zipcode - District of Columbia 217
5.8 Latent Demand by Year - Maryland 218
5.9 Cities Sorted by Rank - Maryland 219
5.10 Cities Sorted by Zipcode - Maryland 225
5.11 Latent Demand by Year - New Jersey 232
5.12 Cities Sorted by Rank - New Jersey 233
5.13 Cities Sorted by Zipcode - New Jersey 242
5.14 Latent Demand by Year - New York 253
5.15 Cities Sorted by Rank - New York 254
5.16 Cities Sorted by Zipcode - New York 278
5.17 Latent Demand by Year - Pennsylvania 302
5.18 Cities Sorted by Rank - Pennsylvania 303
5.19 Cities Sorted by Zipcode - Pennsylvania 320
6 NEW ENGLAND 337
6.1 Executive Summary 337
6.2 Latent Demand by Year - Connecticut 339
6.3 Cities Sorted by Rank - Connecticut 340
6.4 Cities Sorted by Zipcode - Connecticut 345
6.5 Latent Demand by Year - Maine 350
6.6 Cities Sorted by Rank - Maine 351
6.7 Cities Sorted by Zipcode - Maine 356
6.8 Latent Demand by Year - Massachusetts 361
6.9 Cities Sorted by Rank - Massachusetts 362
6.10 Cities Sorted by Zipcode - Massachusetts 370
6.11 Latent Demand by Year - New Hampshire 380
6.12 Cities Sorted by Rank - New Hampshire 381
6.13 Cities Sorted by Zipcode - New Hampshire 384
6.14 Latent Demand by Year - Rhode Island 388
6.15 Cities Sorted by Rank - Rhode Island 389
6.16 Cities Sorted by Zipcode - Rhode Island 390
6.17 Latent Demand by Year - Vermont 391
6.18 Cities Sorted by Rank - Vermont 392
6.19 Cities Sorted by Zipcode - Vermont 394
7 PLAINS 398
7.1 Executive Summary 398
7.2 Latent Demand by Year - Iowa 400
7.3 Cities Sorted by Rank - Iowa 401
7.4 Cities Sorted by Zipcode - Iowa 406
7.5 Latent Demand by Year - Kansas 411
7.6 Cities Sorted by Rank - Kansas 412
7.7 Cities Sorted by Zipcode - Kansas 415
7.8 Latent Demand by Year - Minnesota 419
7.9 Cities Sorted by Rank - Minnesota 420
7.10 Cities Sorted by Zipcode - Minnesota 427
7.11 Latent Demand by Year - Missouri 434
7.12 Cities Sorted by Rank - Missouri 435
7.13 Cities Sorted by Zipcode - Missouri 441
7.14 Latent Demand by Year - Nebraska 448
7.15 Cities Sorted by Rank - Nebraska 449
7.16 Cities Sorted by Zipcode - Nebraska 451
7.17 Latent Demand by Year - North Dakota 453
7.18 Cities Sorted by Rank - North Dakota 454
7.19 Cities Sorted by Zipcode - North Dakota 454
7.20 Latent Demand by Year - South Dakota 456
7.21 Cities Sorted by Rank - South Dakota 457
7.22 Cities Sorted by Zipcode - South Dakota 458
8 ROCKIES 459
8.1 Executive Summary 459
8.2 Latent Demand by Year - Colorado 460
8.3 Cities Sorted by Rank - Colorado 461
8.4 Cities Sorted by Zipcode - Colorado 465
8.5 Latent Demand by Year - Idaho 469
8.6 Cities Sorted by Rank - Idaho 470
8.7 Cities Sorted by Zipcode - Idaho 471
8.8 Latent Demand by Year - Montana 474
8.9 Cities Sorted by Rank - Montana 475
8.10 Cities Sorted by Zipcode - Montana 476
8.11 Latent Demand by Year - Utah 479
8.12 Cities Sorted by Rank - Utah 480
8.13 Cities Sorted by Zipcode - Utah 483
8.14 Latent Demand by Year - Wyoming 487
8.15 Cities Sorted by Rank - Wyoming 488
8.16 Cities Sorted by Zipcode - Wyoming 489
9 SOUTHEAST 490
9.1 Executive Summary 490
9.2 Latent Demand by Year - Alabama 492
9.3 Cities Sorted by Rank - Alabama 493
9.4 Cities Sorted by Zipcode - Alabama 498
9.5 Latent Demand by Year - Arkansas 503
9.6 Cities Sorted by Rank - Arkansas 504
9.7 Cities Sorted by Zipcode - Arkansas 507
9.8 Latent Demand by Year - Florida 511
9.9 Cities Sorted by Rank - Florida 512
9.10 Cities Sorted by Zipcode - Florida 528
9.11 Latent Demand by Year - Georgia 544
9.12 Cities Sorted by Rank - Georgia 545
9.13 Cities Sorted by Zipcode - Georgia 552
9.14 Latent Demand by Year - Kentucky 559
9.15 Cities Sorted by Rank - Kentucky 560
9.16 Cities Sorted by Zipcode - Kentucky 564
9.17 Latent Demand by Year - Louisiana 569
9.18 Cities Sorted by Rank - Louisiana 570
9.19 Cities Sorted by Zipcode - Louisiana 575
9.20 Latent Demand by Year - Mississippi 580
9.21 Cities Sorted by Rank - Mississippi 581
9.22 Cities Sorted by Zipcode - Mississippi 584
9.23 Latent Demand by Year - North Carolina 587
9.24 Cities Sorted by Rank - North Carolina 588
9.25 Cities Sorted by Zipcode - North Carolina 595
9.26 Latent Demand by Year - South Carolina 604
9.27 Cities Sorted by Rank - South Carolina 605
9.28 Cities Sorted by Zipcode - South Carolina 610
9.29 Latent Demand by Year - Tennessee 615
9.30 Cities Sorted by Rank - Tennessee 616
9.31 Cities Sorted by Zipcode - Tennessee 621
9.32 Latent Demand by Year - Virginia 627
9.33 Cities Sorted by Rank - Virginia 628
9.34 Cities Sorted by Zipcode - Virginia 633
9.35 Latent Demand by Year - West Virginia 638
9.36 Cities Sorted by Rank - West Virginia 639
9.37 Cities Sorted by Zipcode - West Virginia 641
10 SOUTHWEST 643
10.1 Executive Summary 643
10.2 Latent Demand by Year - Arizona 644
10.3 Cities Sorted by Rank - Arizona 645
10.4 Cities Sorted by Zipcode - Arizona 648
10.5 Latent Demand by Year - New Mexico 652
10.6 Cities Sorted by Rank - New Mexico 653
10.7 Cities Sorted by Zipcode - New Mexico 655
10.8 Latent Demand by Year - Oklahoma 657
10.9 Cities Sorted by Rank - Oklahoma 658
10.10 Cities Sorted by Zipcode - Oklahoma 662
10.11 Latent Demand by Year - Texas 666
10.12 Cities Sorted by Rank - Texas 667
10.13 Cities Sorted by Zipcode - Texas 685
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 703
11.1 Disclaimers & Safe Harbor 703
11.2 ICON Group International, Inc. User Agreement Provisions 704

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