Yoghurt and Sour Milk Products in Germany

 Published On: Sep, 2015 |    No of Pages: 32 |  Published By: Euromonitor | Format: PDF
Yoghurt is a key dairy product in Germany, which many people consume on a daily basis. The overall category saw a slight decline over 2010-2015, because of declining sales of drinking yoghurt. In 2014 and 2015, however, things brightened up, and a 2% current value increase was recorded in each of these two years in the overall category, which combines sour milk drinks and yoghurt. Consumers were more relaxed than at the beginning of the review period, and also tried out new products.

Euromonitor International's Yoghurt and Sour Milk Products in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
YOGHURT AND SOUR MILK PRODUCTS IN GERMANY
LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2010-2015
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2010-2015
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2010-2015
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2010-2015
Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2010-2015
Table 6 Sales of Fruited Yoghurt by Flavour: Rankings 2010-2015
Table 7 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2011-2015
Table 8 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2012-2015
Table 9 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2010-2015
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020
Table 13 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020
Dr August Oetker Nahrungsmittel Kg in Packaged Food (germany)
Strategic Direction
Key Facts
Summary 1 Dr August Oetker Nahrungsmittel KG: Key Facts
Competitive Positioning
Summary 2 Dr August Oetker Nahrungsmittel KG: Competitive Position 2015
Unilever Deutschland GmbH in Packaged Food (germany)
Strategic Direction
Key Facts
Summary 3 Unilever Deutschland GmbH: Key Facts
Competitive Positioning
Summary 4 Unilever Deutschland GmbH: Competitive Position 2015
Executive Summary
Further Growth of Packaged Food in Germany in 2015
High Consumer Confidence Main Driver of Successful Development
Branded Products Able To Gain Ground at Expense of Private Label
Slower Growth of Dominating Discounters Towards End of Review Period
Strong Performance of Packaged Food Expected Over Forecast Period
Key Trends and Developments
High Level of Consumer Confidence in Germany Results in Consumers Trading Up
Snacking Trend Impacts Packaged Food in Germany
Retailers Looking To Increase Revenue and To Improve Margins
Freshness Trend Increasingly Important for Packaged Food in Germany
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Market Data
Table 18 Sales of Packaged Food by Category: Volume 2010-2015
Table 19 Sales of Packaged Food by Category: Value 2010-2015
Table 20 Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 21 Sales of Packaged Food by Category: % Value Growth 2010-2015
Table 22 GBO Company Shares of Packaged Food: % Value 2011-2015
Table 23 NBO Company Shares of Packaged Food: % Value 2011-2015
Table 24 LBN Brand Shares of Packaged Food: % Value 2012-2015
Table 25 Penetration of Private Label by Category: % Value 2010-2015
Table 26 Distribution of Packaged Food by Format: % Value 2010-2015
Table 27 Distribution of Packaged Food by Format and Category: % Value 2015
Table 28 Forecast Sales of Packaged Food by Category: Volume 2015-2020
Table 29 Forecast Sales of Packaged Food by Category: Value 2015-2020
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020
Sources
Summary 5 Research Sources

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