Consumer and Market Insights: Dairy Market in Mexico

 Published On: Jan, 2015 |    No of Pages: 73 |  Published By: Canadean | Format: PDF
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Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Mexico’s Dairy market. This allows for the rapid identification of key growth opportunities across major Dairy categories and their packaging.

Key Findings

• The Mexican Dairy Market is forecast for slow growth during 2014-2019. Emerging middle class with rising health concerns will continue to drive growth in the Dairy Market in Mexico.

• Milk is the largest category, both in terms of value and volume in the Dairy market including on-trade consumption.

• Soymilk & Soydrinks is forecast to be the fastest growing category in the Mexican Dairy Market during 2009-2019

• Lala, Danone, Gloria, Alpro and AdeS are the leading brands in the Dairy Foods market in Mexico

• Paper & Board will be the most used packaging material during 2014–2019.

Synopsis

An emerging middle class with rising health concerns will continue to drive growth in the Dairy Market in Mexico. The Dairy Market is forecast to record a CAGR of 2.3%, growing from MXN223,789.8 million (US$16,852.9 million) in 2014 to MXN250,238.8 million (US$17,848.3 million) in 2019. Having said this, high Food price inflation in Mexico has resulted in consumers trading down to private label brands.

Reasons To Buy

This overview of the Dairy Market in Mexico allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table of Contents

Introduction
Report introduction and definitions
Market Overview
Macroeconomic indicators – Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures – Key Takeouts
Market value and volume for the Mexico market
Historical and projected consumption in the Mexico market
Degree of trade up/down-trade in the Mexico market
Market volume of Mexico by category
Historical and project market value of Mexico by category
Winners and losers in the Mexico market
Segment share of the category and change in market share in the Mexico market
Category level pricing in the Mexico market
Retailer and packaging
Leading retailers in the Mexico food market
Leading distribution channels in the Mexico market
Leading distribution channels by category in the Mexico market
Mexico market by type of packaging
Mexico market by type of packaging closure/outer
Mexico market by type of packaging, forecasted
Private label performance compared to national brands in the Mexico market
Leading companies in the Mexico market by category
Leading brands in the Mexico market by category
Consumer trend analysis
Canadean’s consumer trend framework and explanation of the sub-trends
For key trends in the Mexico market
How the trend is influencing consumption in the Mexico market
How to target the trend in the Mexico market
How the trend will evolve in the Mexico market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Mexico market
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
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